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In its latest move to harness artificial intelligence and plug its mortgage, real estate and personal finance businesses into a fintech platform, Rocket Companies has hired former Venmo and PayPal executive Papanii Okai to fill a new role created for him at the company: executive vice president of product engineering.

Okai previously led technology and engineering teams at peer-to-peer payments giant Venmo as the company’s CTO and vice president of engineering and, before that, led engineering teams for several PayPal products.

By centralizing customer data and cross-marketing services to them, Rocket hopes that its individual businesses will create synergies for the company as a whole.

When Rocket rebranded Truebill as Rocket Money in 2022, for example, it connected the personal finance app to the rest of the Rocket platform — allowing Rocket to market mortgages and other services to the app’s users. More recently, last year’s launch of the Rocket Card’s Visa rewards card targeted first-time homebuyers, incentivizing them to choose Rocket Mortgage to finance their home.

Rocket’s efforts to reposition itself as a fintech accelerated with last year’s appointment of Krishna — a former Intuit, PayPal and Microsoft exec — as CEO.

Krishna has brought in new talent including former Sagent CEO Dan Sagorka and Airbnb marketing vet Jonathan Mildenhall, and sharpened Rocket’s focus on artificial intelligence.

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