• News
    • Agent
    • Brokerage
    • Technology
    • Marketing
    • Teams
    • Mortgage
    • Luxury
    • Markets & Economy
    • Opinion
    • Property Management
    • Subscribe Now
      Navigate the market shifts with Inman Select on your side.
  • Events
    • Get your ticket
      Defy the Market, Write Your Next Chapter
    • Mortgage & Finance Forum
    • Inman Connect Las Vegas
    • Luxury Connect
    • All upcoming events
  • Research Test
    • Learn more
      Data and research into what’s happening today – and tomorrow – in residential real estate and proptech.
    • Inman Intel
    • Inman Intel Index
  • Education
    • Inman Access Video
    • Email Newsletters
    • Handbooks
    • Essential Guides
    • Tech Reviews
    • Inman Insider Webinars
    • Subscribe
      An immersive video experience bringing you real estate’s best practitioners
  • Awards
    • See all
      The most coveted awards in real estate. Inman’s awards program recognizes greatness across all parts of the industry.
    • Power Players
    • NY Power Brokers
    • MLS Reinvented
    • Marketing All-Stars
    • Future Leaders of Real Estate
    • Best of Finance
    • Golden I Club
    • Inman Innovators
    • AI Awards
    • Best of Proptech
  • About
    • About Inman
    • Subscription products
    • Advertising & Sponsorship
    • Help & Support
  • Log in Subscribe
    • Account Settings
    • Contact Us
    • Log Out
  • Newsletters TESTING
  • PAGE TEST Native Menu
  • 4Dana Cadena TESTING
  • 4Connect Virtual Reality Event
  • TEST 4Office-exclusive TESTING
  • NAR and Agent Safety
  • 5 Test page TESTING
Katie Lance

Katie Lance

Contributor
Katie is the CEO and Owner of Katie Lance Consulting; a social media consulting firm. Katie specializes in social media strategy and content development and works with real estate and tech firms, helping to develop their social strategy on a corporat... Read more
Katie is the CEO and Owner of Katie Lance Consulting; a social media consulting firm. Katie specializes in social media strategy and content development and works with real estate and tech firms, helping to develop their social strategy on a corporate and executive level. Katie also works with clients in an advisory role - helping them navigate the nuances of the real estate industry. Katie is a media trained public speaker onstage and on camera, and is a frequent speaker and trainer at national conferences teaching the latest tools and strategies in social media, mobile and technology trends. Katie is also a frequent writer and contributor to Inman Next and The Huffington Post. Prior, Katie was the chief strategist and social media director for Inman News. Under Katie's leadership, Inman's social footprint increase more than 400%. In 2011, Katie launched Inman's ambassador program, which currently includes some of the industry's most socially active members. The Inman ambassador program now has a reach of well over 2M friends and followers. Katie co-founded Inman Next - the leading real estate industry blog. She lives in the San Francisco Bay Area with her husband and 2 beautiful boys.
Email Katie
Follow Katie on X
[Agent Profile] Blogging is KEY to Generating More Leads
Aug 25
Common-Sense Marketing – Going to Where Your People Are
Aug 23
[PRODUCT REVIEW] New and Improved: LinkedIn Mobile App
Aug 17
7 Tips to Creating Compelling Content
Aug 13
Where Should a Real Estate Agent Start in Social Media?
Aug 10
What’s New at Zillow?
Aug 9
[FREE WEBINAR] How to Make SEO and Social Media Work (and work for YOU)
Aug 7
[NEW] Neighborhood Search Widget and Facebook App for Real Estate Agents
Aug 5
[PRODUCT REVIEW]  Logitech Keyboard Case by ZAGG for iPad 2
Aug 5
What's Next in Real Estate - Don't Miss Connect SF
Jul 26
Two Strategic Ways Real Estate Agents Can Use Google+
Jul 20
Jump-Start Your Twitter Strategy in 5 Easy Steps
Jul 19
4 Tools to Measure Your Social Brand
Jul 16
3 Ways to Position Yourself as the Local Expert
Jul 10
3-2-1 Approach to Maximizing Your Real Estate Facebook Page
Jul 10
Infographic: How We Work - Mobile, Authentic, Engaged
Jul 5
How Facebook Is Making It Easier to Maintain Your Pages
Jun 24
Create a Website from Start to Finish With Your iPhone
Jun 21
Work Smarter - 2 Hot New Social Tools Announced from HootSuite
Jun 17
FREE Webinar - June 16th: Leverage Your Reputation as an Online Asset
Jun 14
Previous1...678910...22Next
Trending
Bay Harbor Islands emerging as a hot neighborhood
Bay Harbor Islands emerging as a hot neighborhood
by Tim Lobanov Jul 22
How mobile technology can help loan officers drive leads to agents
How mobile technology can help loan officers drive leads to agents
by Randall Standard Jul 28
9.1 percent of DC metro homes seriously underwater, says RealtyTrac
9.1 percent of DC metro homes seriously underwater, says RealtyTrac
by Inman Jan 28
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut sdafedef aeefedf adfasef
Sponsored Content
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut sdafedef aeefedf adfasef
Sponsored Content by David
4 things every agent should know about creating the perfect social media strategy
4 things every agent should know about creating the perfect social media strategy
by Marian McPherson May 17
Is your real estate brand in desperate need of a revamp?
Is your real estate brand in desperate need of a revamp?
by Laura Ure Mar 13
Agent Connect NY 18: Live problem solving II
Agent Connect NY 18: Live problem solving II
by Inman Feb 19
  • Inman Test 2
    • About Test 2
    • Contact
    • Support
    • Advertise
    • Sponsor Connect
    • Careers
    • Code of Conduct
    • Privacy
    • Terms of Use
  • Products Test 2
    • Select
    • Inman Events
      • Connect New York
      • Connect Las Vegas
      • Luxury Connect
      • Connect Now
    • Inman Handbooks
    • Connect Video
    • Email Newsletters
  • Community
    • Facebook Groups
      • Coast to Coast
      • Agent to Agent
      • Broker to Broker
      • Vendor to Vendor
    • Contributor Program
    • Image Submissions
    • Awards
      • Inman Innovators
      • Inman 101
      • Inman Influencers
©2026 Inman All Rights Reserved.
×
Log in
If you created your account with Google or Facebook
Don't have an account?
Create an Account
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Account Settings
Uh Oh!
There seems to be a problem with your Inman Select Membership.

Please contact the parent account holder or Inman customer service @ 1-800-775-4662 customerservice@inman.com.

Don’t Miss Out!
User promo code onward25 during checkout to save 25% on your Inman Select Membership.

Coalesce's Select Membership is no longer active. Sign up for Individual Select membership today.

Join Close
Don’t Miss Out!
There seems to be a problem with your Inman Select Membership.

Please update your billing information to reactivate your membership.

Update Billing
Subscribe to Inman Select for Breaking News and Exclusive Industry Content
News & Industry Updates
Leading commentary by award-winning journalists.
Inman Event Livestreams
Live broadcast of Connect conferences.
In-Depth Guides & Reports
Insights to grow your business.
Join Select Log in
Message
Your message to was sent.
×