laptop on desk
Opinion
Sifting through the never ending sea of real estate tech offerings can be exhausting, not to mention overwhelming. Consider this your go-to guide for cutting through the noise and choosing the platforms and tools that will serve you best in 2022 and beyond
by Bernice Ross Dec 22
Keller Williams launches Command mobile app
Command is Keller Williams' customer relationship management solution, which offers users a host of communication, lead tracking and contact oversight features
by Craig C. Rowe Dec 10
Engage more leads with top-of-funnel Aiva: Tech Review
Opinion
We all know way too much time is spent trying to qualify ghosts. Thankfully, that is why this category of software exists, and more agents should find a way to leverage technology to win online business
by Craig C. Rowe Dec 2
3 proven tactics for overcoming the inventory shortage
Just by getting on the phone, you can generate new leads and build your own listing inventory. The business is that simple. The people who have the most conversations and go on the most appointments sell the most houses
by Tom Toole Nov 30
Adwerx nabs $14.5M to expand customer relationship advertising
Customer Relationship Advertising, or CRA, refers to the technology's capability of connecting directly to clients' CRM tools to identify and target leads with online campaigns, per agent
by Craig C. Rowe Nov 24
Generate steady leads and referrals: 9 systems you need in place by 2022
Whether you're brand new to the biz, playing catchup after immense growth or simply looking for fresh automation ideas, here are the systems every agent needs
by Rainy Hake Austin Nov 23
Tech takeaways from Inman Connect: Mortgage's evolution, betting on iBuyers and more
Technology themes at Connect were dominated by a new wave of mortgage providers changing the way buyers enter homebuying, brokers' mixed agreement on how to deliver technology to agents and how iBuying is opening new ways to advise clients
by Craig C. Rowe Nov 2
New marketing suite from Tribus offers features for social, email and print
The new browser-based software offers access to a compendium of tools that enable agents, teams and brokerages to devise, execute and measure digital outreach tactics
by Craig C. Rowe Oct 28
How indie brokers can compete with the giants using technology
At Inman Connect Las Vegas, a pair of successful brokers advised indies to focus on tech integration and to not let their solutions get too complicated
by Jim Dalrymple II Oct 28
MoxiWorks acquires back office tech firm reeazily
The deal will give MoxiWorks users new tools for managing back-office tasks such as billing and accounting
by Jim Dalrymple II Oct 27
MoxiWorks beefs up CRM with new communication tools
Dialer & Messenger will function as a part of MoxiWorks CRM, and will allow agents to automate various parts of their communications
by Jim Dalrymple II Oct 13
Place tenants and find future buyers with RentBase, a CRM for rental agents
Opinion
The company's internal research shows aspiring tenants who complete their onboarding survey end up choosing properties that cost 15% more per month
by Craig C. Rowe Oct 11
Black Knight rolls out new marketing tools for mortgage brokers
Surefire CRM lets brokers grab white-labeled marketing collateral they can customize with their own branding
by Matt Carter Oct 8
Facebook down! 4 ways to be ready next time
How did Facebook's outage affect those industries that run ads and use its reach to empower marketing campaigns? Here's how the real estate industry can be better prepared next time
by Craig C. Rowe Oct 5
Tribus debuts new agent coaching program
The Success Team will provide one-on-one guidance on how to get the most out of Tribus' various software tools
by Jim Dalrymple II Sep 29