Inman

3 social skills every agent needs to master

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If you want to have a long-lasting career in real estate, it’s crucial to improve your social skills on an regular basis. Many agents make the mistake of spending most of their time improving their sales efforts.

Although keeping your sales technique sharp is certainly important, it’s not the only skill in your toolbox that needs attention from time to time. Honing your communication, relationship and leadership skills will expand and nurture a thriving real estate business.

Boost your communication skills

Good communication skills are crucial in a social industry like real estate. Communication influences your transactions and supports client relationships before, during and after the transaction has closed.

Although the best way to improve is through daily practice, here are few tips for keeping them sharp:

[Tweet “Words have power. Think before you speak, and choose your words — and tone — carefully.”]

Improve your relationships

When you work by referral, your relationships are the foundation of your business. The stronger they are, the stronger your business will be. Ensure lasting success by developing deep relationships with your clients.

Hone your leadership skills

As a real estate professional, you’re a leader in your community. You have your finger on the pulse of your local area and can give your clients the scoop on the real estate market, local happenings and much more.

[Tweet “Seek out opportunities to network with other like-minded real estate professionals.”]

Sharpen your skills and learn the strategies that will help you take your business to the next level.

Brian Buffini is the Chairman and Founder of Buffini & Company. You can follow Brian and Buffini & Company on Facebook.

Email Brian Buffini.