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More and more agents are likely to be employees, rather than independent contractors, in the future, according to panelists at Inman Connect New York.
In a session called “Indie Business Models in an Ever-Changing Market,” Thomas Heimann, founder and CEO of Realty Partners, and Jenny Wemert, team lead at Wemert Group Realty, noted that agents are asking for more support.
“We’re finding that agents want a home. They’re lonely out there. It’s hard to compete with the large teams or brokerages and get leads. The models that are scaling the best are those that are providing more value to the agents and helping them build a business that maybe they’re not capable of doing,” Wemert said.
Heimann said his own business model is one where the customer is the agent, not the buyer or seller, so his firm focuses on training agents and helping them do their job better by providing technology, marketing support and transaction coordinator services.
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