• Tell your marketer who your audience is as far as location, price and clientele.
  • Ask any candidates to do a little test for you, and let them show you what they can do.
  • Hold your social media person accountable with an end of the word day debriefing.
1 to Selecta Social MediaMarketeras a Real EstateAgent (2)

Learn with Lee, who says: Keep it moving.

Do you have a difficult time consistently marketing your real estate business on social media? Whether you are busy managing the day-to-day details of your clients and closings or just feel that social media is not your thing, then it might be time for you to hire a social media marketer.

[Tweet “Do you have a difficult time consistently marketing your real estate business on social media?”]

I can hear your lips smacking because I know you might have tried that and paid good money for someone that did no better than you. That is frustrating.  However, I wonder if you tried these steps before hiring the last guy, gal or group?  If you did not, then give it another try but make sure you add these tips to your social media marketer selection process.

Click the play arrow below to start the slideshow. And, be sure to enlarge the show by tapping the double-sided arrow in the bottom right-hand corner if needed.

 

I hope that was helpful for you. By the way, I personally love crowdsourcing sites (such as Fiverr and UpWork) to find social media marketers (using these steps, of course) because this is not a job position that needs to be local. You can have a wider pool of job candidates and save money with crowdsourcing if you vet new hires properly.

Lee Davenport is a licensed real estate broker, business doctoral student, trainer and coach. Learn more about the training and 1-on-1 coaching programs that she offers by visiting www.AgentsAroundAtlanta.com. Follow her on Google+ and Facebook.

Email Lee Davenport.

Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription
×