By using data in a smart way, agents and brokerages can increase profitability
Top agents will quadruple their peers in digital marketing spend, and they also expect to spend more on brand awareness than lead generation
Industry experts unpacked the data trends that are reshaping the real estate industry as a new decade begins at ICNY
A pair of industry leaders argued Thursday that NAR's recently approved Clear Cooperation Policy will ultimately be good for everyone
Consumers are gravitating to mobile phones, while new tech, like voice interfaces and smart TVs, are on the rise as well
At Inman Connect New York, brothers and luxury agents Roh and Ramin Habibi shared how robust client databases keep their multimillion-dollar businesses going
At ICNY, connecting big data to disparate systems remains big business and a big challenge, but attendees were reminded about what's at the heart of the deal
'The community aspect has always been really critical,' Grace Ouma-Cabezas said at this year's Inman Connect New York
Breaking into the luxury property market takes a lot of money, but there's one marketing factor discussed by experts at ICNY that may be overlooked
At ICNY, a duo of real estate veterans share tips on dealing with type-A personalities
In a second-home or vacation market, agents have to get creative to draw clients in. At ICNY, expert agents discussed how to get in front of buyers who might not live down the street
On the ICNY 2020 stage, Coldwell Banker CMO David Marine shared the process behind the company’s first rebrand in 40 years
Inman Connect New York panelists on updated marketing strategies for a new decade
Where are things headed for marketing in 2020? Katie Lance of Katie Lance Consulting shares her insights at Inman Connect
The best ways to create a killer team from experts at Inman Connect New York
Team members sounded off on agent compensation and the benefits of being part of a team at Inman Connect New York