The release of a de-furnishing and automated listing description tools confirm the digital twin leader's effort to reach deeper into the middle of the market. Its Homes.com affiliation won't hurt
by David Oct 1
Matterport releases Axis, a hands-free motorized smartphone mount
The new device, called Axis, is intended to improve ease of use and scan consistency when paired with the company's mobile app, Matterport Capture
by Craig C. Rowe Feb 16
Will open offers platform Doorsey change home sales? It could, yes
Opinion
The intent behind Doorsey is to make the deal more transparent, to put it all up on the table so the entire open market can see what they're competing for
by Craig C. Rowe Jan 28
Ricoh360 Tours enhances platform with new Theta X camera
Whereas 3D tours and video content were considered "nice-to-have" add-ons for sellers, the accessibility of hardware like the Theta X and its ilk, along with easier to use mobile software, have made such marketing tactics borderline commonplace
by Craig C. Rowe Jan 26
Real estate in 2021 was weird, wild and always unpredictable
The year saw explosive rivalries, wild stock market performances and plenty of rage
by Jim Dalrymple II Dec 13
Too much information: Sellers risk privacy in era of 3D marketing
As interactive imagery spreads in real estate, homeowners and their agents increasingly have to consider ways to keep their personal information private
by Jim Dalrymple II Sep 10
How to choose the right virtual tour provider for you
If you haven't pivoted to offer virtual tours to your clients, what are you waiting for? Virtual tours are becoming industry standard, and they're not going away anytime soon. Here are 7 providers to choose from and what they bring to the table
by Georg Chmiel Aug 27
Vacation rental giant Vacasa to go public with $4.5B valuation
The rental management giant is merging with TPG Pace Solutions in a bid to go public via a special purpose acquisition company, or SPAC
by Jim Dalrymple II Jul 29
Matterport finishes first day of trading slightly down
The 3D imaging company's shares debuted Friday at about $14.42 and ended the day around $14.20. The firm went public via a merger with a special acquisition company
by Jim Dalrymple II Jul 26
3D tour giant Matterport makes its stock market debut
The company will begin selling shares via a SPAC merger at a moment when interest in 3D tours is surging — and when more competitors are inching onto Matterport's turf
by Jim Dalrymple II Jul 23
Ricoh360 Tours releases beta phase of virtual staging product
With its Theta line of compact, high-resolution cameras, Ricoh was one of the first major brands to introduce a product specifically for creating online real estate tours
by Craig C. Rowe Jul 14
Buy and build with Welcome Homes' online new construction platform
Welcome Homes augments a streamlined business plan with dynamic 3D visualization to let new homebuyers build and buy directly from their browsers
by Craig C. Rowe Apr 23
How to safely handle an open house
Holding an open house has always been a bit risky and has become even more so during the pandemic. To safely continue the practice, agents should keep these factors in mind
by Lillian Dickerson Apr 19
Matterport and rooomy advance relationship with immersive virtual staging
The partnership aims to provide consumers with as immersive and realistic a home tour as possible before seeing it in person
by Craig C. Rowe Mar 15
New camera promises 3D home scans in 15 minutes
Planitar's new Planix camera builds on the company's promise to enable fast and efficient 3D home scans
by Jim Dalrymple II Mar 1