Branding includes logos, photos and plenty of other visuals. But at its core, it's really about story and identity, experts told Inman
The rebranding is part of the company's ongoing efforts to modernize its logos and imagery
Ryan Schneider said this week that digital real estate experiences are becoming more common, but in general, people still want to physically experience properties before buying
The Realogy CEO would like to see a more diverse group of agents and brokers in the US, which he believes would also help improve executive level diversity
As urban buyers look for more space, agents need to be increasingly wary of racial steering
The coronavirus pandemic has helped push real estate marketing online, but effective messaging remains just as important as ever for real estate professionals
The New York City-founded brand is setting up shop in the suburbs north of the city — just as President Trump seeks to characterize it as 'ground zero' for crime and violence
J Kuper launched Brokerage Engine for his own company but has since signed on more than 45 clients from brokerages across all brands
In a unique move, Steve Doty of ERA Doty Real Estate and Tom DeWine of ERA Colonial Real Estate partnered to buy ERA Team Real Estate in Arkansas
Tech platform Desk and marketing program Exclusive Look will now be available to the more than 94,000 real estate professionals working under the Coldwell Banker brand
Real estate brokerage giant won't pursue $30M termination fee for acquisition failure
As the real estate technology company's market cap approaches $18B, analysts ponder what role Zillow will play in the world of technology giants
Experts and industry veterans alike believe coaching can help newer agents learn the ropes and industry veterans achieve even higher levels of success
Realogy CEO Ryan Schneider pointed to shifts in consumer behavior and low mortgage rates as additional reasons for the unprecedented rise in home sales over the past 7 weeks
Transaction sides in the franchise and brokerage business both fell more than 20% year over year, but June offered positive signs