- Turn mistakes made into lessons learned. Have agents share their mistakes with the group so these mistakes are less likely to be repeated.
Real estate success strategies are just one of the topics to cover during daily huddles. Do you know what else to include in huddles to ensure they deliver value and aren’t a waste of agents’ time?
Adam Merrick
If not, Adam Merrick has some advice that will help you make a positive impact on your team’s success with each and every one of your sales meetings.
As broker and owner of a team that sold over 800 units last year, Merrick clearly knows a thing or two about what it takes to foster real estate success, and he believes daily huddles are a huge part of that equation.
Read on to find out what you should include in huddles to maximize their value. To hear about the other things that have helped Merrick’s team succeed, listen to the podcast below.
Celebrate agents’ real estate success and personal victories
Starting out on a positive note is a great way to keep energy levels high throughout your huddles. Obviously, recent sales and new clients are great topics to lead with.
However, even if your agents don’t have recent sales to share or new clients to discuss, there’s always something positive your team can talk about.
Merrick likes to start his huddles by having agents share their personal victories.
These can be anything including a kid winning his baseball game or completing a home-improvement project.
In addition to serving as a steady source of positivity, personal victories have the benefit of bringing the team closer together when shared in a group setting.
Share important numbers with the entire team
Getting agents up to speed should be an integral part of each daily huddle. Although the best real estate agents always take the time to stay on top of the market, dedicating a few moments to important market figures during meetings will ensure that all of your agents know at least enough to get by.
During Merrick’s huddles, agents share information regarding properties coming back on the market, price reductions and more.
Basically, anything that may impact an agent’s ability to close a deal will be discussed. He wants his agents aware of all opportunities available so they’re better equipped to dominate the local market.
Hold agents accountable to increase real estate success
We mentioned launching into huddles with positivity, but that doesn’t mean problems should be swept under the rug. At some point during each huddle, it’s important to tackle the problems your agents are encountering. Approaching these problems productively is key.
Instead of publicly shaming his agents for their real estate mistakes, Merrick has them share these mistakes as lessons learned.
When agents discuss what they did wrong and their plan to avoid repeating it, they are often able to correct the problem while preventing other agents from making the same mistake.
To finish up each huddle, Merrick has his agents run through real estate scripts so they’re prepared to jump into their daily prospecting routines.
For more advice on holding daily huddles that will help boost your team’s real estate success, listen to the complete podcast with Adam Merrick.
Pat Hiban is the author of the NYT bestselling book “6 steps to 7 figures: A Real Estate Professional’s Guide to Building Wealth and Creating Your Destiny,” the founder of online real estate sales training site Rebus University, and the host of Pat Hiban Interviews Real Estate Rockstars, an agent-to-agent real estate podcast with Hiban Digital in Baltimore, Maryland. Follow him on Instagram and Twitter.
