Two top technology execs, Ed Wu of Side and Chris Cox of Keller Williams, discussed their respective approaches to the ubiquitous conundrum of how to best serve agents with 'self-contained' tech
Opinion
The user experience does a good job of recognizing the critical nature of simplicity. That seems obvious, but solutions to the problem of how to help agents create a social presence vary across the industry, and this is one of the better ways to do it
At Inman Connect Las Vegas, Facebook's community manager Kara Cronin shared how to invest in authentic relationships and market yourself to a community
Social media mavens Shannon Milligan and Giselle Ugarte shared proven best practices for marketing with micro-video on TikTok and Instagram
RJ Jones, head of Keller Offers, told Inman Connect Las Vegas that the increase in iBuyers and alternative transaction models are driving professionalism and give the industry a lot to look forward to
At Inman Connect Las Vegas, 4 proptech executives discussed how technology can be used to empower agents to save time, flatten work processes and better serve clients
At Inman Luxury Connect in Las Vegas, two star agents agreed that being happy in what you do, consistency and follow-up were keys to reaching the next level in luxury real estate sales
Whether it's over Zoom or through email, digital marketing and outreach is now the starting point of every interaction, and it has to be strategic enough to pull the prospect deeper into an eventual personal interaction
At Inman Luxury Connect in Las Vegas, executives from Pacaso and Avenue 8 discussed the changing models in luxury real estate sales, agreeing that customer experience remains key — despite buyers' changing goals
InstaOffers helps reduce the confusion of multiple offer submission channels that stems from the industry having no single standard for accepting and considering offers
'We’re stepping forward arm-in-arm with our broker partners to provide what the industry needs next,' Inside Real Estate CEO Joe Skousen told Inman
Agents and brokers can now use the natural language processing feature to personalize listing marketing
Vuse is all about making video as common to a listing as its written description. And best of all, you can't put unnecessary exclamation points in video
Property investors can partition their investment as well, using a digital currency as a down payment and traditional financing for the rest of it, or divide the costs and currencies in whatever way best suits them
What gives HomeTagz its character is its dynamic in-image content, visual metadata that empowers property photography to tell as well as show
This iPhone app also analyzes your insurance policy to look for coverage gaps based on your inventory lists, and then offers additional coverage plans
The software was inspired by its founder's own struggle to oversee the building of an accessory dwelling unit. It secured $6M in seed funding in early 2021
Thought QR codes were dead? The pandemic fueled the resurgence of these blocky, fragmented data icons, and now, they're everywhere. So, as a tech-forward real estate agent, here's how you can leverage them and meet clients where they are
Opinion
The company's internal research shows aspiring tenants who complete their onboarding survey end up choosing properties that cost 15% more per month
Opinion
Imagine if Facebook compensated users for every like, image post or ad campaign they started. That's the idea behind Blimp's approach to bettering the industry
