Eric Putoto

Eric has been in the real estate sales industry since 1993. He has owned two brokerages and sold over 2500 properties over his career. He remains an active licensee with eXp Realty in Kamloops, British Columbia. Eric developed Platinum Process Academ... Read more

Eric has been in the real estate sales industry since 1993. He has owned two brokerages and sold over 2500 properties over his career. He remains an active licensee with eXp Realty in Kamloops, British Columbia. Eric developed Platinum Process Academy in 2013 and has been training Realtors throughout the U.S Canada since. Eric's training program is the first of its kind, focused on helping agents create mastery in the home listing process. "I help agents become authentic consumer centric advisers who consistently produces differentiated results!" Eric's training program is built on a Three Pillar Foundation of Personal Development, Philosophical Expansion and Technical Expertise.

Opinion

Opinion: How to be a totally fearless real estate agent

The conscious professional doesn't wither against competition

Jan 15

Adviser or order taker -- which are you?

Your expertise is what makes you valuable to buyers and sellers

Oct 1

'Principal agent model' may be better for your real estate business than team approach

There are many pros and cons regarding real estate sales teams that are often not obvious

Aug 14

Opinion

Differentiate your business or risk fizzling out

Popularity is easy, but longevity requires a great USP

Jun 26

Opinion

Are you an authentic, consumer-centric real estate adviser?

The name of the game is customer service, not just collecting commision

Jun 19

Opinion

The necessary paradigm shift for real estate agents

We must create a result for consumers

May 28

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