When it comes down to providing best-in-class, time-saving tools, it’s vital to keep the real estate agent at the heart of the conversation, says The Agency's President Rainy Hake Austin
Studying tangible sales tactics and techniques from experienced professionals gives a unique perspective on the art of real estate. It's time to read (or re-read) these classics
Exceeding expectations, working your CRM, networking and leveraging social media are critical in building a referral program that keeps on giving
Boutique is very much a feeling rather than a size, defined by things like high-touch service, impeccable marketing and a superior product. Here's what to look for if you want to hang your license with a boutique brand
These kind gestures will leave a lasting impression as you celebrate the season and gear up for another successful year
Marketing has become an essential element of the real estate business. However, there are many myths and misconceptions about how to effectively market yourself and your listings. Here's the truth agents need to know
Whether you're brand new to the biz, playing catchup after immense growth or simply looking for fresh automation ideas, here are the systems every agent needs
Networking like a boss certainly isn't easy, but just like any other skill, you can get better at it with lots of practice. Here are a few tried-and-true tips that'll help you up your relationship-building abilities
If you want to develop a strategic (and effective) marketing budget for 2022, there are several important factors you need to consider. From creating markers for measurement to starting your planning early, here are a few tips that'll come in handy
Providing outstanding customer service that helps create memorable experiences for your clients is absolutely paramount in our industry. Here's how you can ensure a positive and value-driven buying and selling experience
Harnessing the power of your CRM, leveraging existing inventory with fresh marketing materials and campaign strategies, and volunteering — here are the tactics that'll help you meet your end-of-year goals and start 2022 on the right note
New agents are a big part of a brokerage’s success. A good way to attract and recruit them is through effective and eye-catching marketing and branding campaigns that highlight your brokerage’s key differentiators. Here are a few tips
If you're looking to improve the customer experience for your agents' clients, marketing tools can come in handy. Here are a few you should consider adding to your repertoire
From researching your target audience to utilizing a robust mix of tools and creative content, developing a thoughtful marketing campaign will ensure your brand stands out from the rest
As brokerages begin to transition to an in-office working environment, it’s important to create a holistic space that supports agents and helps them thrive. Here are four ways to do just that
Setting aside time to honor and celebrate your agents' successes will make them feel valued and appreciated. Here are some small gestures that can go a long way in boosting morale
From investing in creative marketing tools and aligning with a brokerage with serious brand power to tapping into a global network of pros, these strategies will help teams grow their business right now
Not only will a polished elevator pitch allow you to quickly and effectively communicate your unique value proposition, but it can also expand and elevate your business
Staying up-to-date with the latest resources, tips and tricks will help grow your brand, business — and bottom line
Switching brokerages? Asking the right questions to make sure the company is a good fit is a no-brainer, and a good brokerage will likely do the same. Here are some topics you should be ready to address when being interviewed by a new brokerage
