How agents can define and create a personal brand
While agents may start with a clean slate, personal branding gives them an opportunity to jump off the page with a new and unique image that evolves as they do
by Laura Stace Feb 22
What the latest real estate numbers mean for your business
With record-high numbers of Realtors and shifting trends in home inventory, agents need to be prepared to stay top-of-mind in the days ahead
by Darryl Davis Feb 22
2 homes sell for $1M over asking: The moves behind the transactions
Bennett Hirsch and Nick Sandler, top-performing agents with The Agency, reveal what went into sales at 2420 Glendower Avenue in Los Feliz and 4091 Deervale Drive in Sherman Oaks
by Lillian Dickerson Feb 18
Give 'em what they want: 5 tech tools to make your agents’ lives easier 
When it comes down to providing best-in-class, time-saving tools, it’s vital to keep the real estate agent at the heart of the conversation, says The Agency's President Rainy Hake Austin
by Rainy Hake Austin Feb 18
Design trends for spring 2022 that you need to know now
From the colors that are in (and out) to the perfect kitchen details, here are some of the latest ideas in home design that feel fresh right now
by Antoinette Fargo Feb 17
18 ways to market your listing (and thrill sellers)
Show your sellers you mean business when it comes to getting their listing the exposure needed for a successful sale using these ideas from Million Dollar Listing LA stars
by James Harris AND David Parnes Feb 16
Wednesday is when photographers snap the most listings. Here's why
A 4-year study by on-demand real estate photography company HomeJab found that 20% of all listing photo shoots are taken on 1 particular day of the week. Here's a pretty good reason why
by Craig C. Rowe Feb 16
How to announce your new real estate career without feeling pushy
Authentic conversations with family and friends help new agents establish their sphere of influence and launch their real estate business
by Darryl Davis Feb 16
iBuyer tech can help your real estate business
Jackie Soto explains how she harnesses the power of iBuyer tech to boost her real estate business
by Jodie Cordell Feb 15
8 tips for writing better subject lines for email marketing campaigns
Think of subject lines as the trailer to a movie. If the preview is enticing enough, your sphere will want to watch the entire feature
by Laura Stace Feb 15
Let's get personal: Why (and how) to build a personal brand
Agents must create a brand that sticks in the mind of the market. It’s not enough to just be better — you also have to be different
by Jeremy Knauff Feb 14
Inman Connect Now Series
Dive into all the latest on what's working in the real estate market live and on demand
by Jodie Cordell Feb 11
News Quiz: Do you know the biggest stories for the week of Feb. 6?
Keller Williams, eXp Realty, Opendoor and Zillow all made headlines this week. Test your knowledge of the biggest stories to see if you're up to date on the industry in February
by Inman Feb 11
How to attract business instead of chasing it
Here are 5 steps to put into action today, to ensure that you’re attracting business so that you don’t have to be out there chasing it
by Jimmy Burgess Feb 11
Ready to hit the million-dollar mark? 9 articles to show you how
Find out how real estate agents are raking in millions of dollars using the lead generation strategies outlined in these articles
by Dani Vanderboegh Feb 10
Use these 5 iBuyer marketing campaigns to skyrocket your lead generation
Power Buyers can turn buyers who need financing or a contingent sale into cash buyers. They can also turn renters into homeowners
by Bernice Ross Feb 10