“Luxury is more of an experience,” explains Lisa Norman, the mind behind LMN Marketing, who also talks about a San Francisco listing that included fire and a contortionist (to showcase the furniture, naturally) and what advice she’d give buyers before they prepare to take the big plunge into homeownership.

by Inman Jan 12

Dotloop’s vice president of customer experience discusses why the three musts for a new business are solving a real problem, a great leader and providing challenges for your team to generate excitement among your employees. He also talks about a misplaced fear that brokers and agents might be displaced from the real estate transaction in the future and what dotloop does to attract the best tech talent it possibly can.

by Inman Jan 11

Most embarrassing moment, the musts for a successful company and more with the CEO of SnApp.

by Inman Jan 8

Christophe Choo is a Coldwell Banker agent who specializes in Beverly Hills luxury real estate. In this short video, Choo talks about the listing that got away and the one thing he’d change about the real estate industry if he could.

by Inman Jan 7

The Douglas Elliman CEO talks about her management style, how she attracts the best talent and what motivates her.

by Inman Jan 6

The founder of UtilityScore talks about the one tool his business can’t live without and what he thinks is the next big step for the real estate industry.

by Inman Jan 1

The latest buzzwords and the listing that got away with a Willis Allen Real Estate broker.

by Inman Dec 31

The SoloPro CEO talks about efficiency and why his customers — both agents and buyers — motivate him.

by Inman Dec 30

The vice president of product at PocketList discusses revamping an antiquated industry and why new ideas are vital.

by Inman Dec 29

The broker with Elite Pacific Properties talks about telling his buyers stories and the listing that got away.

by Inman Dec 28

The broker-associate at Keller Williams San Francisco talks about mentoring agents and why a laissez-faire management style can work in real estate.

by Inman Dec 24

The founder of The Carswell Collection discusses how capitalism fuels luxury, an open house with a Scotch-tasting bar and the best advice to give buyers.

by Inman Dec 23

The co-founder of EnerScore talks about energy efficiency and how it ties in to real estate.

by Inman Dec 22

The vice president of technology for EXIT Realty Corp. talks about nurturing employees, helping them use technology to engage with clients and more.

by Inman Dec 21

The Keller Williams agent from Santa Barbara, California, talks about word choice and advising clients to buy something that will acquire value.

by Inman Dec 18
A Team Leader talks memorable career moments
by Inman Dec 16