HomeUnion has added detailed neighborhood information to its website that’s intended to give individual investors the confidence to look beyond their own backyards for single-family homes that might make good investments.

Launched last May, HomeUnion says it’s out to level the playing field for smaller investors, helping them compete with institutional giants to identify bargain-priced single-family rental properties in 15 markets around the country, and buy and manage them from afar.

HomeUnion says it can provide investors with analytical tools and on-the-ground “eyes” to perform property-level due diligence, with the option of managing properties remotely. The company acts as a broker in each of its markets, employing salaried real estate agents to find and bid on properties on behalf of clients.

Providing neighborhood-specific information like the affordability of rents based on income, the breakdown between homeowners and renters, age distributions and education levels, school metrics and average commute times gives investors insights into what a neighborhood is really like, HomeUnion founder and CEO Don Ganguly said in a statement.

At the retail level, single-family residential investing “has been constrained by a lack of information and by the need for proximity,” Ganguly said. “For the most part, individual investors were only comfortable buying properties in nearby neighborhoods that they knew and that were close enough to manage on a ‘hands-on basis.'”

Email Matt Carter.

Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription
×