Real estate marketing and productivity software company Inside Real Estate is now offering all clients of kvCORE Platform video messaging through an exclusive partnership with BombBomb, the company stated in a press release.

Called CORE Video, the new feature will be available at its basic level for no additional cost. CORE Video Premium will offer BombBomb’s full capability with additional fees.

Inside Real Estate stated that the new feature will be live in early June. Users looking to upgrade to the paid level can do so through the kvCORE marketplace.

The video email provider is a popular partner in the proptech space, but the free level of access and its degree of native integration with kvCORE’s outreach tools is unique to the industry.

Premium accounts will be able to send mass video emails, access video libraries, pull video into existing automated campaigns, and use it in the mobile environment via the Chrome browser extension.

“Helping to facilitate and build authentic relationships is what BombBomb is all about,” Darin Dawson, BombBomb’s president and co-founder, said in the release. “This unique partnership with Inside Real Estate and their kvCORE platform represents an exciting opportunity for current and future users of BombBomb video.”

BombBomb’s tools and simple user experience allow quick adoption and use within long-term marketing tactics. Whether sent to one person as an update or as part of a larger mass send, BombBomb videos can be carefully measured for effectiveness with reporting for delivery rates, opens, clicks, views and time viewed, among other statistics.

While video content marketing has only gained momentum recently in terms of showing and advertising property, video messaging has had a place in the industry for some time.

Inside Real Estate has 175 employees and according to its website, it’s used by more than 200,000 real estate agents across the country.

Have a technology product you would like to discuss? Email Craig Rowe

Craig C. Rowe started in commercial real estate at the dawn of the dot-com boom, helping an array of commercial real estate companies fortify their online presence and analyze internal software decisions. He now helps agents with technology decisions and marketing through reviewing software and tech for Inman.

After 25 years, Inman Connect is coming to you. We’re transcending our legendary events in a live digital event, Inman Connect Now. Get ready for the top industry leaders plotting the path forward, new business ideas and opportunities, networking like you’ve never imagined it, and tons of exciting new magic, all straight to you. It’s all part of an epic new Inman experience, Connect Now, June 2-4, 2020. Click here to save your seat.

CRM | teams | technology
Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription
×