Want to find out how to boost your presence on two of the most powerful social media platforms? Social media guru Katie Lance shares her top tools and tips for Facebook and Instagram
Edutainment, a marriage of education and entertainment, is playful but informative and can go a long way in capturing — and keeping — your audience's attention. If you're ready to dream up some "edutaining" video content, here are a few ideas to get you started
If you know where to look, you'll find that the digital space is chock-full of free resources and tools you can use to up your social media marketing game. Here are a few.
If you aren't on LinkedIn already or haven't updated your profile in a while, now's the time to dive in. Here are a few ways to level up your LinkedIn game — and boost your connections
Stuck for content ideas? Need to better promote your listings? Want more reach? Here are the top hidden features you should know about in 2021
By now, you've probably already heard of Clubhouse, the invite-only audio app that's taking the social media world by storm. As a real estate agent, here are the basics you need to know — plus a few tips to get started
Be more intentional with your social media strategy. Here's where to start and how to keep it consistent all year long while growing your reach
If you're in the throes of revamping your social media strategy and are wondering what to focus on, look no further. Here, social media expert Katie Lance gives her top social media tips for 2021
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Squeeze the most out of your content, and maximize your social media presence with these tips
By keeping the framework current, you’ll ensure that your social media efforts have an informative and engaging foundation from which to grow
Here's how to start putting the building blocks in place for a solid year of engagement
Katie Lance interviews the author of influential book 'The Color of Law' to discuss the history of public housing policy, its effect on the ongoing racial discrimination and what we can do now
You should definitely integrate Instagram into your social media strategy, if you haven't already. Here’s how to maximize the platform
Consistent, relevant content is key to making the most out of your videos
A lot of agents are questioning what’s appropriate to post on social media amid the pandemic and the current protests on racial injustice. Here are a few guidelines on what to post (and what not to)
Here's how real estate agents can keep their social media streams healthy, mindful and relevant even while stuck working from home
At the end of the day, people do business with people they know, like, trust and relate to
Buyers, sellers, office staff, other agents — pamper the people who mean the most to you
Katie Lance shares advice on how to connect with potential clients using these social media vehicles to build the know, like and trust factor before you even meet in person
Social media expert veteran Katie Lance shares her favorite takeaways from Inman Connect New York
