Real Estate Marketing Ideas & Strategies
Opinion
A new app called Plunk, with a reputable pedigree of industry knowledge behind it, has launched to help homeowners better evaluate the return on home improvement
In a tutorial video, Chris Jones, the co-founder of Guerilla Realty, explained how agents can use FSBO listings on Zillow to get leads
Jenna Ryan, the Texas real estate agent who livestreamed the insurrection in January, pleaded guilty this week to an illegal demonstration charge
Opinion
Built outside of real estate for business-to-business sales with strong CRM roots, GetAccept is a sales support software that occupies a rare spot between CRM and transaction manager
Here’s a handy list of video ideas that every agent can — and should — easily make to reach out to more potential buyers and sellers and keep in touch with past clients
The browser-based solution from MoxiWorks has embraced the power of the listing presentation by enabling individual agents to promote open houses, design and scroll through neighborhood tours, and quickly create listing print collateral
In a new tutorial video, Chris Jones, the co-founder of Guerilla Realty, explains how creating 2 simple contact lists can help an agent generate leads on Facebook
If you're looking to improve the customer experience for your agents' clients, marketing tools can come in handy. Here are a few you should consider adding to your repertoire
OneMob is a video content creation and email marketing solution that can help real estate agents convert leads and communicate with clients
The rent-to-own proptech startup saw growth accelerate after a Series C funding round just 6 months ago
Rocket Mortgage posted its best quarter ever for purchase loan originations during the 3 months ending June 30, according to second-quarter earnings figures released Thursday
Opinion
Based in London and rooted in retail, this video tour app gives users a simple, cool way to explore homes and also reduces the anxiety many agents have about creating listing videos
Titled 'Live Your Luxury,' the campaign showcases the 'simple, yet personal luxuries' that come with owning a home by highlighting everyday moments that serve as little treasures
COVID-19 took virtual staging from the wings and placed it center stage. Now that we have, through necessity, experienced digital staging firsthand, it will be a dominant factor going forward
IGuide's newest home capture solution, Planix, is one the best examples of how advances in camera smarts and market demand are coming together to create a new standard for what buyers know about a home before ever booking a showing
The real estate giant keeps building on its position as the lone national franchisor in the mortgage broker channel
Rocket Cos., the parent company of the nation's biggest mortgage lender, plans to get into the iBuyer and real estate brokerage business through its Rocket Homes subsidiary
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