Opinion
From online profiles to laser-sharp listing pages, Agent Engine is dedicated to refined visuals and empowering the digital age of real estate
Opinion
When you try to be 'everything,' you make it almost impossible for prospective clients to see your value. And if they don't see your value, they will seek out an agent who can present clear value
But dwindling profit margins on shrinking mortgage refinancings take a deep bite out of Q2 earnings
August is a terrific month to set yourself up for the rest of the year. Take advantage of it by using these tactics and effectively spending your marketing dollars. Here's how
It's important to maintain connections because your business often depends on the quality of those relationships. But here's why you shouldn't neglect strangers and acquaintances
Here, you’ll learn how to set up your Google My Business page and how to build and optimize it to position yourself as the local expert
LoanDepot and its agent matching subsidiary, mellohome, will offer cash rebates of up to $7,000 on bundled services, the company announced this week
Optimizing your website for SEO can be a daunting task for a lot of agents — but it's key to driving potential leads to your business. Here are 2 simple ways you can improve your site's visibility
Here are three great ways to get the ball rolling in the marketing department as a brand new real estate agent on the cheap
If you know where to look, you'll find that the digital space is chock-full of free resources and tools you can use to up your social media marketing game. Here are a few.
Opinion
Connect with people you care about, and give them such excellent service that they will happily refer you to their friends and acquaintances
Homesnap has partnered with Waze to let agents pin their listings and open houses to interactive maps. Such ads have seen a surge of interest over the past month
Matt Lionetti of The Agency gained a following by posting comedy sketches about real estate on Instagram. He shared tips with Inman for other agents trying to do the same
The marketing video behind 1155 Angelo Drive exudes a calm, modern coolness. But at the time the video was made, developers behind the property were already likely aware of significant waterproofing issues present throughout the home
Thanks to new rules, NCAA athletes can now use their name, image and likeness to promote your business. Smart agents should seize this opportunity. Here's why
RatePlug, a marketing platform that connects mortgage loan officers and real estate agents, is now integrated into Total Expert, a customer relationship management solution