Automated marketing won’t be enough to preserve your reputation as social change and messaging comes to the forefront — so it’s time to get clear on your values and be authentic
Opinion
Don’t underestimate how difficult this time can be for your buyer or seller. Know your market, understand its nuances and be able to explain your contracts and addenda in plain English
ActivePipe will use acquisition of HomePrezzo to further power what its agents can deliver to prospective buyers, sellers and renters. Terms of the deal were not disclosed
The tech platform provider and marketing agency announced the partnership Tuesday, a collaboration built to provide brokerages with better web design and messaging services
Opinion
The Toronto-based photography and 3D tour provider puts a very slick, all-inclusive spin on getting everything you need to visually market listings — at an affordable price
Katie Lance, Kendall Bonner and Victoria Kennedy say agents shouldn't be afraid to talk about controversial topics
Opinion
In an interview with Zillow's Rich Barton, Brad Inman said he found 3D home tours difficult to navigate. I say they've never been easier, and they're only getting better
Brokers advised evaluating whether social media messages might come off as 'tone-deaf' but disagreed on whether to express political opinions publicly at Inman Connect Now
Opinion
Real estate is a problem-solving business. As an agent, being able to turn a 'no' into a 'yes' is a crucial skill to have under your belt. Here are 9 ways to do it
'Million Dollar Listing' star Ryan Serhant said Tuesday that during a period of crisis, agents should turn to everything from Instagram to phone calls
Here's how to keep your business moving as the situation shifts
Mauricio Umansky shares how his team grew The Agency’s Instagram account to be one of the most-followed residential real estate accounts in the world
Founded by a former Southern California agent, the creative services company focuses on all things real estate video, from market updates to Zoom-call coaching
Opinion
Now is the time to give your web presence a second look. Follow these steps to create a profile potential buyers will gravitate toward
Agents are starting to market what may have been featured as small offices or hallways in the past as designated Peloton or workout areas with the shift to home exercise during the pandemic
Inman has published more than 785 stories on the coronavirus. Here's our comprehensive list of coverage