Viewbix out to boost videos' lead-gen mojo
Video is often touted as an essential marketing tool for real estate agents. But while it may help put an agent's new media savvy on display, some are skeptical about the medium's ability to convert viewers into clients. Launched in April of 2011, Viewbix aims to bolster video's ability to generate leads. The app is designed to reel in leads directly from a video player by providing subscribers with the ability to add a wide range of apps to a video that viewers may click to access additional content or contact an agent.
by Teke Wiggin Apr 11
MLS dues increase for showing service rankles some members
Wichita Realtor association says fee increase is the first in four years
by Andrea V. Brambila Apr 10
Coldwell Banker Prime Properties partners with Trulia
More than 450 agents will get optimized lead forms, prominent listings placement
by Inman Apr 10
New software platform aimed at whole loan managers
ELMS facilitates due diligence, extraction of data for modeling
by Inman Apr 10
FICO introduces two mobile apps
Apps enable consumers to manage bills, sign documents
by Inman Apr 10
Why do listings look the same wherever we go?
Unique, amazing, and meaningful presentations will translate into visits
by Gahlord Dewald Apr 10
Treater chosen for NAR's tech accelerator program
Treater, a mobile and social commerce platform that allows businesses and brands to engage customers with promotional offers, rewards and gifts, is the seventh company to be chosen for the National Association of Realtors' "tech accelerator" program, REach. Washington, D.C.-based Treater offers an app that lets users send "Treats" from their mobile phone, to be delivered by Facebook, email, Twitter or LinkedIn. Recipients can redeem their Treats with a mobile payment card at stores, restaurants or with online retailers.
by Inman Apr 9
Lenders more optimistic about home prices
FICO: Improving sentiment could pave way for cautious mortgage expansion
by Teke Wiggin Apr 9
Top five websites capturing larger share of real estate traffic
Experian: Data shows consolidation in listings space
by Inman Apr 9
New website lets sellers see proposals from listing agents
LessThan6Percent provides agents' asking commission, marketing plan
by Teke Wiggin Apr 8
Real estate startup accepted into business accelerator
Transaction management firm Reesio will receive $50,000, mentoring from high-profile investors
by Teke Wiggin Apr 5
Real estate startup accepted into business accelerator
Transaction management firm Reesio will receive $50,000, mentoring from high-profile investors
by Teke Wiggin Apr 5
Home management platform allows agents to continue relationship beyond transaction
by Inman Apr 4
Agents question the value of IDX search on their websites
Some say search brings business, others would rather focus on relationships than 'subpar' search
by Paul Hagey Apr 4
Errol Samuelson on his new role at Move [VIDEO]
Realtor.com president named the company's chief strategy officer
by Inman Apr 4
Report reveals best practices for real estate marketing worldwide
Consulting firm examines marketing tactics of 90 companies in 29 countries
by Inman Apr 4