back to basics

Having the right mindset is vital for succeeding in this industry — especially in the midst of a topsy-turvy year for real estate. Here's how positive thinking can really make a real and dramatic impact on your business

By making the best use of the tools available in today’s tech-laden world, you can free up time to focus on what really matters — building genuine, lasting relationships with clients and helping them find the property of their dreams

As-is sales are always ripe for complications in markets that typically entertain repairs and concessions after the inspection period. Agents need to make sure clients are as prepared as possible before going into a multiple-offer situation. Here's how

Help your buyers score a home by teaching them to run against current practices. Here's a list of critical concepts you need to encourage your buyers to forget in their search for that increasingly evasive thing — homeownership

This is the kind of market that favors the savvy salesperson, even above all the technology, marketing and trendy national brands. These are the times to get back to basics, to rediscover — or begin to uncover — the power of sales

Some expenses, when left unchecked, can end up costing you. That's why keeping an eye on the money flowing out of your business can be a good way to improve your profitability. Here are a few tips for optimizing your cash flow.

Clients appreciate agents who are well-versed on a home’s most sought-after features. If you’re looking to brush up on your knowledge of kitchen layouts, bathtub types and useful home safety tips, here is a primer

Achieving a certain level of success sometimes leads to an overinflated ego. However, more often than not, that sense of self-importance can get in the way of an agent's performance. Here are a few reasons and situations where ego hinders success

Getting your name out there consistently (and frequently) is the key to building name recognition and retaining clients. Make sure your past clients don't forget you and choose to use you again next time they need an agent

Building a brand is often synonymous with building a business. Your brand communicates what do and what you stand for, and it helps build trust with potential clients. Here are a few tips for building a brand that'll ultimately boost your business

Increasing your rental's value takes lots of time, effort and even monetary investments — but it's well worth it in the end. Here are a few inexpensive and easy home improvement ideas that will help you see the best return on your rental property

To break down the barriers in your mind that are holding you back, you need guts, dedication and grit. Find out from military elite-turned-consultant Kate Monroe how maintain the energy and drive it takes to grow

Some sellers may think their home is perfect the way it is, but as a lot of agents know, staging is what will help set their home apart from similar listings online. Here's how to explain the value of staging to clients — plus a few tips that can bring them a considerable return on investment