Are brokerages keeping up with homebuyers’ online habits?
46% of all brokerages say ‘keeping up with technology’ will be their biggest challenge in the near future
by Marian McPherson Aug 27
Competition for starter homes will only heat up. Here's why
Opinion
Market trends and emerging businesses and tools are hampering the dream of buying a home for 19M millennials who are stuck renting
by Steve Cook Aug 14
Millennials are the worst clients, according to agent poll
A Redfin survey also shows that agent attrition is going up, and that many agents have to supplement their income with other work
by Jim Dalrymple II Jul 24
Credit score firm Equifax launches lead generation product
Lead Accelerator will use Equifax's proprietary data to help agents prioritize the leads most likely to result in sales
by Jim Dalrymple II Jul 18
Rethinking hipsturbia: Where the millennials are in 2019
Opinion
Millennials outnumber all other demographics. As a generation, they also defy stereotypes in where they choose to live
by Michael Zaransky Jun 14
How millennials are reshaping the luxury home market
Here are the top 5 home elements that millennials are looking for when shopping for a luxe home
by Jeff Lottmann Jun 13
Wells Fargo hires mortgage tech chief from JP Morgan
Steve Hagerman will serve as Wells Fargo's head of consumer lending technology and will be responsible for the bank's new and emerging technology platforms
by Jim Dalrymple II May 29
Why the only constant in real estate is change
Opinion
The look, functionality and way we insure homes are apt to change — and so should our expectations
by Lisa Boswell May 17
Two millennials drinking coffee
Amid historically low relocation rates nationwide, a survey from home maintenance and renovation platform Porch reveals what 20- and 30-somethings are searching for
by Patrick Kearns May 14
11 things agents should know about working with millennials
Opinion
They're marrying later (if at all), they're waiting to buy, and they do a lot of their own research
by Ryan Fitzgerald May 8
Millennials are influencing their parents' homebuying decisions
12% of all buyers bought multigenerational homes last year
A group of millennials on their phones
Between student loan debt and sky-high home prices, millennials are rethinking homeownership
by Marian McPherson Mar 21
Buyer’s side commission confusion? Survey shows alarming results
45% of homeowners don't know they pay the buyer's agent commission when a home sells
by Andrea V. Brambila Mar 11
Millennials' finances are crushed by a 'debt machine,' Opendoor co-founder says
Jd Ross argues that millennials face considerably bleaker prospects than previous generations, which could ultimately hurt the economy
by Jim Dalrymple II Dec 6
3 tips for crushing the 'Monopoly for Millennials' mentality
Agents need to revamp their strategy when it comes to the largest homebuyer segment — think financing, influencing and creative marketing
by Troy Palmquist Dec 4