New features on the popular social media tool will aid in property marketing -- maybe it's time you start tweeting
How to farm an area as a new agent
Your center of influence is invaluable
These tips will help you maximize your site's interaction with potential clients
The expectations have changed with this generation
Postcards aren't dead
Too much technology can ruin your listing
Use video to virtually meet future clients
Getting honest with yourself about your time choices isn’t easy, but it’s valuable
The ins and outs of the battle
Using free posts, friend request messages and $2-$3 click ads
You have to put in the work and be authentic to build a brand
Opinion
Reverse engineering the house that Jack built
I'm a 32-year-old future homebuyer. I'm finally ready to put down roots and buy a house in my hometown just outside of St. Louis with my boyfriend -- but not for another year as to get our financial house in order. I'm moving back to Missouri from North Carolina where I had an internship as I completed my master's degree.
Social media is everywhere, and humans are all over it. There's more advice about how real estate agents should operate on social media than anyone could possibly follow. Should you jump on the latest trend right away or wait to make sure it doesn't fizzle out? Hire someone to manage your social presence or do it all yourself?