Why indie brokers should take back the search
Opinion
Real estate tech has come a long way, making white-label apps much more affordable and advantageous for agents. Some options offer agents the ability to connect more closely with clients and their interests.
by Troy Palmquist May 9
3 reasons listing agents should attend appraisals
Opinion
Are agents who don't attend appraisals doing a disservice to the property?
by Troy Palmquist May 2
How to keep your seller from straying to an iBuyer
Opinion
4 strategies for showing your value, explaining your relevance and outlining a strategic plan to get the home sold
by Troy Palmquist Apr 17
Does property activity online boost your listing’s exposure?
Opinion
Why aren’t we looking closer at views, favorites and the metrics that make a listing stand out?
by Troy Palmquist Apr 11
3 ways coaching can help you be a better agent
Opinion
There are several reasons professional coaching works, a few of which center on accountability, confidence and a never-stop-learning mindset
by Troy Palmquist Apr 5
How this indie broker is arming agents with competitive tech
Opinion
Agents don’t have to join a big-box brokerage to remain cutting edge, in fact, tech should be a consideration rather than a deciding factor
by Troy Palmquist Mar 28
Why you should track every buyer who walks through the door
Opinion
Step away from the 'go-and-show mentality,' and start acting like a professional
by Troy Palmquist Mar 22
Why your '999' price strategy is only fooling you
Opinion
If 50 percent of buyers found their home online, shouldn't we do our best to make sure we're part of their search?
by Troy Palmquist Mar 13
How to earn every buyer's loyalty in 3 steps
Opinion
These key points will help you secure business and secure the broker-buyer relationship
by Troy Palmquist Mar 8
Who should attend home inspections?
Opinion
The listing agent, the buyer's agent, the buyer — one broker makes a case for all three 
by Troy Palmquist Feb 14
Hands typing on a laptop keyboard next to a cup of coffee
Opinion
A seller update letter is the greatest tool in your arsenal to win sellers over for good and let them know you're working hard on their behalf
by Troy Palmquist Jan 21
3 ways to make giving back part of your business
Position yourself as the agent who cares — and everyone wins
by Troy Palmquist Dec 13
3 tips for crushing the 'Monopoly for Millennials' mentality
Agents need to revamp their strategy when it comes to the largest homebuyer segment — think financing, influencing and creative marketing
by Troy Palmquist Dec 4
3 things you can learn from commercial agents
These tactics will take your residential real estate business to the next level
by Troy Palmquist Nov 19
A Realtor’s guide to helping during a disaster
Proven tips on how to pull together and make a difference
by Troy Palmquist Nov 15