At first investor day, company touts tools for agents, 'transaction-ready' audience
Goals are more app users, repeat visits, leads and subscribers
Agreement allows brokerages to bypass syndicators like ListHub and Point2
Redfin climbs 4 positions in Experian rankings to break into top 10
Popular real estate blog host claims improved SEO and social media sharing tools, and easier access to popular content
Zillow and Trulia's in-house experts have become media fixtures
Job description also calls for expanding relationships with syndicators ListHub and Point2
Growing consumer audience is top business goal for big real estate portals
Redesign includes full-screen photos and streamlined, one-tap navigation
Portal collaborates with data standards group RESO
Critics fret over impact to consumers, smaller brokers, and agents who advertise on third-party sites
Site's 'HopScores' rating system gauges listing quality, freshness, and responsiveness of property manager
Rival Zillow to up marketing spend to $65M this year
Zillow and Trulia say they'll continue to get the majority of listings in the market directly from brokers
Insights from Errol Samuelson, Pete Flint and Greg Schwartz