Startup will now 'pivot' to provide marketing services to real estate pros
Many homeowners are still underwater, builders gearing up as foreclosure activity has slowed
More management changes could be in the works at realtor.com operator
Zillow.com attracted 45.1M unique visitors in April
Nearly one-third of mortgaged homes in lower price tier worth less than what's owed
Move is growing, but Zillow and Trulia are growing much faster
Lessons learned from AgentMatch being incorporated into new tools
Valuations, funding and acquisitions: 'Show me the money' chart
![Zillow, Trulia and realtor.com all launched new ad campaigns this week -- which one is the best? [Poll]](https://assets.inman.com/wp-content/uploads/2014/05/Screen-shot-2014-05-14-at-4.56.25-PM-450x183.png)
Vote for who best nailed the modern real estate consumer experience
Ad campaign and $50K sweepstakes aimed at driving mobile engagement
Negotiations continue, with MLS seeking prominent placement of listing agents' contact info, linkback to public-facing website
TV spot will air on cable and network channels throughout the homebuying season
Ads play up pitfalls of inaccurate, stale listing data
Simple changes through the MLS would create balanced Internet ecosystem
12-month forecasts tap home facts, local economic and housing data