How to screen for trustworthy home inspectors
A good home inspector should help you better negotiate on behalf of your client
by Michael Maynard Jun 7
10 tips for perfecting direct mail (and keeping it out of the trash)
It’s no secret that people don’t love getting sales postcards. Establish yourself as a local resource by following these helpful hints
by Alex Uktamov Jun 6
How this agent fine-tuned his prospecting skills for 2019
Yes, traditional efforts such as cold calling still work. Just ask Ramon Sanchez
by Pat Hiban Jun 6
3 simple tips for helping buyers fall in love with the neighborhood
Making a house a home requires more than brick and mortar. Find out what buyers need, what they want and what's a good investment for their lifestyle
by Thomas Wilkins Jun 5
Coffee's for closers: How to create a mindset for success
Opinion
Building a successful business for the long term requires self-knowledge, social skills, thinking beyond the immediate sale and understanding the dynamics of your market
by George Mantor Jun 5
Helping buyers find a home for the fam? Share these 7 tips
Add value by helping your clients figure out their budget, where they’d like to realistically live and what to expect along the way
by Roger Odoardi Jun 4
Think you’re good at closing? Take the quiz!
Find out if you're a closer by answering these 10 situational questions that could help you close the deal
by Bernice Ross Jun 3
5 fundamental principles every agent should follow
Follow these pillars of real estate, and your productivity and profits will grow
by John Giffen Jun 3
IDX websites: Worth the investment?
Opinion
With a host of products to choose from, it’s now easier than ever to stay ahead of this dynamic real estate landscape
by Andrew Helling May 31
4 tips for crafting a strong buyer offer
Prove that you are a worthy buyer’s agent to your clients and the agents you work with, and you’ll see the fruits of your labor in the form of referrals
by Michael Maynard May 31
5 tips for getting past broker-owner growing pains
Opinion
Focus on your agents and their growth, have a servant mentality, and watch your dreams come true
by Ryan Rodenbeck May 31
60+ homeowner content ideas that'll keep 'em coming back for more
Like many forms of prospecting, consistently engaging with current homeowners (aka future sellers), adding value and being cognizant of their needs will lead to more business
by Jay Thompson May 30
How to answer 10 common seller appraisal questions
Opinion
Educating sellers on the appraisal process helps manage expectations. It gives them a realistic understanding, and it will enable them to navigate the process successfully
by Cara Ameer May 29
Agents: Check your bias at the door
Opinion
As real estate professionals, we have to be cautious and intentional about what we say due to fair housing laws and equal employment regulations. People who feel you have the wrong attitude are free to report you to authorities
by Bernice Ross May 28
‘Millennials should not buy homes’ and other lies consumers fall for
Opinion
Here’s how we fix this: Post once a week on your social media accounts about different programs that help buyers and sellers
by Lee Davenport May 28