This week, we are pleased to welcome Sherry McCormack of Re/Max Fine Homes in the Philadelphia area. McCormack’s website is TheLinkedInTrainer.com, and she specializes in training real estate professionals to optimize their profiles on social media, especially on LinkedIn.

This week, we are pleased to welcome Sherry McCormack of Re/Max Fine Homes in the Philadelphia area.

McCormack’s website is TheLinkedInTrainer.com, and she specializes in training real estate professionals to optimize their profiles on social media, especially on LinkedIn.

The podcast covers:

  • Knowing that Google uses LinkedIn in its web rankings, what can you do to make sure that your profile comes out on top?
  • Customizing your LinkedIn vanity URL for better placement.
  • How to create LinkedIn background images that also double as marketing pieces for your business.
  • The information shadow, and why you should avoid being trapped in it.
  • What to do with all those LinkedIn requests from people you don’t know — the answer will surprise you.
  • The ins and outs of making connection requests, including how to open doors and build strong relationships.

Bernice Ross, CEO of RealEstateCoach.com, is a national speaker, author and trainer with over 1,000 published articles and two best-selling real estate books. Learn about her training programs at www.RealEstateCoach.com/AgentTraining and www.RealEstateCoach.com/newagent

Email Bernice Ross

Show Comments Hide Comments
Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Success!
Thank you for subscribing to Morning Headlines.
Back to top
×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription
×