Slack, the messaging software often used in offices and newsrooms, is investing in a real estate startup, the company announced Wednesday.

On May 23, the company announced that its Slack Fund had invested in six new startups, among them Aptly, a company that makes property management software.

“We created the fund to support teams building products on top of Slack that enable simpler, more pleasant, and more productive workplaces,” said Brad Armstrong, vice president of business and corporate development at Slack. “By streamlining communication for real estate managers and optimizing property performance, Aptly improves work flows for managers of any kind of real estate.”

The Slack Fund is an $80 million fund used for seed investment. Specific details of how much money was invested into each startup were not revealed, and a spokesperson declined to answer questions about the funding.

Slack’s move comes as part of a larger investment in companies that use tech to create software for office and professional communication. The company also invested in Clara, a company that helps organize online meetings, and LearnMetrics, a startup working on technology for schools and universities.

Launched in 2017, Aptly developed a cloud system that helps apartment, building, commercial and other property managers communicate with residents, vendors and other customers. Like Slack, Aptly’s products work as an intra-company mailbox in which members of the same workspace can exchange everything from messages to photos online.

“The Slack Fund exists to support teams building products on top of Slack that span a variety of industries from technology to education to finance,” Armstrong said. “By having a diverse set of applications available on our platform, Slack becomes more powerful and useful for a broader set of customers. We believe in the team at Aptly and their ability to make conversations with a resident, vendor or teammate more personal and productive than ever before.”

Email Veronika Bondarenko

Show Comments Hide Comments


Sign up for Inman’s Morning Headlines
What you need to know to start your day with all the latest industry developments
By submitting your email address, you agree to receive marketing emails from Inman.
Thank you for subscribing to Morning Headlines.
Back to top
Main Text123Button×
Non members updateNo MEMBERS1234×
Log in
If you created your account with Google or Facebook
Don't have an account?
Forgot your password?
No Problem

Simply enter the email address you used to create your account and click "Reset Password". You will receive additional instructions via email.

Forgot your username? If so please contact customer support at (510) 658-9252

Password Reset Confirmation

Password Reset Instructions have been sent to

Subscribe to The Weekender
Get the week's leading headlines delivered straight to your inbox.
Top headlines from around the real estate industry. Breaking news as it happens.
15 stories covering tech, special reports, video and opinion.
Unique features from hacker profiles to portal watch and video interviews.
Unique features from hacker profiles to portal watch and video interviews.
It looks like you’re already a Select Member!
To subscribe to exclusive newsletters, visit your email preferences in the account settings.
Up-to-the-minute news and interviews in your inbox, ticket discounts for Inman events and more
1-Step CheckoutPay with a credit card
By continuing, you agree to Inman’s Terms of Use and Privacy Policy.

You will be charged . Your subscription will automatically renew for on . For more details on our payment terms and how to cancel, click here.

Interested in a group subscription?
Finish setting up your subscription