Biggest mistake real estate agents make is developing their brand before they know their customers
4 questions that help identify what matters most to your clients
by Bernice Ross Mar 6
The quickest way to double your real estate business: Don't compromise your values
How much you love your work is directly related to the clients you choose
by Christina Ethridge Mar 4
Coldwell Banker Premier Realty joins Zillow's broker program
220-agent Las Vegas firm joins more than 200 brokerages in providing listings directly to portal
by Paul Hagey Mar 3
Doggy marketing in real estate: Do's and don'ts for agents
Finding those who are as passionate as you are about pets is a great way to begin a friendship that can lead to future business
by Bernice Ross Mar 3
Dotloop's Austin Allison and Chris Smith, in their new book, 'Peoplework,' say real estate agents can boost lead conversion by focusing on customers' 'lifetime value'
When you care for your clients as if they are family or friends, trust grows and referrals flow
by Bernice Ross Feb 27
Representing your clients doesn't mean making decisions for them or telling them what to do
Broker Notebook
by Teresa Boardman Feb 27
Step-by-step guide to a successful real estate content calendar
Creating a plan helps solve the 'consistency' problem
by Christina Ethridge Feb 26
ZipRealty launches mortgage center powered by Informa Research Services
Prospect Mortgage and Movement Mortgage are 'preferred' lenders
by Inman Feb 25
Redfin sets up shop in Minneapolis-St. Paul, brokerage's 23rd market
Brokerage's Minnesota market manager is currently lone Redfin agent in the region
by Paul Hagey Feb 25
Top-producing Long & Foster team facing class-action RESPA suit over alleged kickbacks
Court battle highlights potential legal pitfalls in marketing title insurance, settlement services
by Ken Harney Feb 25
4 things millennial homebuyers desire in a real estate agent
How to better serve Gen Y clients
by Bernice Ross Feb 24
Finding sellers in 2014: Do you have a plan? [webinar recording]
The latest insights and technology for your real estate business
by Laura Monroe Feb 21
Millennial homebuyers seek diversity, walkability and smaller homes, but that doesn't necessarily mean urban living
4 tips to better serve Gen Y buyers
by Bernice Ross Feb 20