Real Estate Marketing Ideas & Strategies
Our businesses might look different now — and the marketing aspect of it is no exception. Here are 3 key factors that can help agents adapt to this changed digital format
Making 50 cold calls a day, knocking on doors and cutting your commission are just a few of the most common pieces of advice real estate agents get. But does conventional wisdom work?
By keeping the framework current, you’ll ensure that your social media efforts have an informative and engaging foundation from which to grow
Opinion
These changes don't spell the end of anything. They provide consumers with information. Transparency, protecting your clients' interests and codifying best practices are all good things
As a successful agent, naturally, there will a come a time when you'll want to expand into a new area. Here's how one agency approached the endeavor and what the process looked like
Indie brokers should feel confident in expressing their needs to vendors when shopping around for different services. A little bit of legwork when establishing the relationship can pay off in the long run
Looking for ways to improve your content marketing strategy? Learn how from this virtual workshop featuring Valerie Garcia and Peter Lorimer
The collaborative CRM and transaction management platform from High Alpha will be available exclusively for real estate teams
Opinion
Atlanta-based OfferBarn is now WyzeGyde. It’s not often that an already worthwhile software product undergoes a substantial overhaul and comes out even better — but this one did.
Design Vault lets agents create marketing campaigns for print, the internet or social media platforms in minutes
Hear from Keller Williams, Opendoor, Zelman & Associates, and more.
Opinion
Opening an indie brokerage allows you the freedom to set your own rules. These are the stories we tell ourselves, but here's the real truth
Los Angeles-based Corcoran Global Living broker Peter Lorimer argued Thursday that agents who use generic campaigns are signaling that they're generic professionals
'You get a lot of street cred if you're meeting up with people and you have hundreds of videos online,' Triplemint agent Tyler Whitman said during Connect Now Thursday
Hear from billion-dollar agents and CEOs changing the face of the industry.
Map-based lead generation and farming is not new, but there is a growing number of proptechs that offer fast, web-based list creation and built-in marketing
Usually, when a home isn't selling, it boils down to 3 main reasons. The good news? Once you identify what's wrong and fix it, you'll be well on your way to achieving your goals
Back to top