Real Estate Marketing Ideas & Strategies
The HTML5-based product was developed to enhance the presence of clients' ads when presented on the various news, sports and entertainment sites the company uses to attract leads
Launched in 2019, Dippidi assists brokerages and agents in creating and running online advertising campaigns, namely on Facebook and Google's PPC platform
The new version of MoxiPromote will include new ways for real estate agents to market to consumers and generate leads
The 30-second advertisement features the Atlanta rapper and former Outkast member accompanying a couple as they explore their first 'Big Boi' home
Real estate requires a ton of writing. Here are some of the main issues you’ll encounter and how to expertly handle them
Agents need to write listing descriptions for an array of marketing outlets these days. Here are a few tips on making property look better to buyers
If your business is to be all that you want it to be this year, generating listings will be a big part of your growth. Implement one or many of these tried-and-true strategies — and you will have your best year ever
In the real estate business, your integrity and reputation are everything. Fact checking and asking the important questions help keep you from sharing anything you're going to regret
Tired of the same old marketing gimmicks? Here are a few new ways to get your brand out there in 2022, from custom coasters and tennis balls to t-shirts and billboards
In a recent webinar, Charles Curry of Authorify offered tips for agents angling for those enticing but tricky 'for sale by owner' listings
Property managers seeking to gain attention from a wider pool of renters in 2022 have an opportunity to double down on Google Business Profiles, a new study from RentPath shows
The ICNY agenda is packed! Here's glimpse of the insights, tips, tools, and tricks you'll learn at ICNY in January.
Opinion
2022 is the year to build the business of your dreams. Will you just go through the motions this year? Or will you take massive action and create the business you deserve to have? The choice is yours
Liven up a cold-weather showing with our list of wintertime tips
These kind gestures will leave a lasting impression as you celebrate the season and gear up for another successful year
What's critical to buyers and sellers now, and what's changed over the past year? If you're in the throes of strategizing for next year, here are a few key demographics, trends and takeaways — plucked from NAR's 2021 buyer and seller research — broken down for brokers, teams and agents
Coldwell Banker was the most recognizable brand, with 91% of survey respondents correctly identifying the brokerage's logo. But which real estate brands are the least recognizable?
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