Picking a mentor to help guide you throughout your career — especially as you're starting out in real estate — can make a world of a difference. If you're looking around for the right person, here are a few things to consider
by Santiago Arana Aug 31
The California Association of Realtors' annual WomanUP! conference kicks off this week. Here are four sessions to add to your calendar
by Marian McPherson Aug 31
Opinion
Just this month, the U.S. Census Bureau announced it would ask respondents their sexual orientation and gender identity when conducting its Household Pulse Survey. Here's what the latest report revealed
by Ryan Weyandt Aug 31
Looking for a little clarity on the news? Windermere Chief Economist Matthew Gardner dives into recent housing data releases and predicts how the market will fare
by Matthew Gardner Aug 31
The massive Caldor Fire was bearing down on upscale communities around Lake Tahoe Monday, sending agents and their clients fleeing
by Jim Dalrymple II Aug 30
Opinion
A new app called Plunk, with a reputable pedigree of industry knowledge behind it, has launched to help homeowners better evaluate the return on home improvement
by Craig C. Rowe Aug 30
Opinion
It doesn’t matter how easy it is to provide feedback through technology now — some buyer’s agents are just not going to do it. There isn’t any point in making a big deal out of it. Here's why
by Teresa Boardman Aug 30
Halo's SFR2O offers aspiring homeowners the opportunity to own based on their future propensity to financially manage a mortgage instead of their current economic position
by Craig C. Rowe Aug 30
If you’re looking to expand your client base or jump-start stalled productivity, there’s never been a better time to try this strategy to drive listing and sales leads
by Darryl Davis Aug 30
Knowing how to best leverage each form of web presence can make you that much smarter a marketer — and your seller that much more satisfied with your effort
by Craig C. Rowe Aug 30
Edutainment, a marriage of education and entertainment, is playful but informative and can go a long way in capturing — and keeping — your audience's attention. If you're ready to dream up some "edutaining" video content, here are a few ideas to get you started
by Katie Lance Aug 28
The merger brings together Keller Williams Legacy and Raleigh Cary Realty, both of which operate in North Carolina
by Jim Dalrymple II Aug 27
Increasing your average sales price is simply a small shift in focus followed by a strategic plan to position yourself as the luxury expert. Here are six steps that will help you do just that
by Jimmy Burgess Aug 27
Diversity, COVID-19, the future of the market and teams were all major themes this year. Dive in as we wrap up our Deep Dive on Keller Williams
by Jim Dalrymple II Aug 27
Opinion
As the home improvement retailer's earnings report revealed, there are fewer Home Depot shoppers now than when the pandemic first began. However, that shouldn't necessarily spark concern about the housing market
by Bret Weinstein Aug 27
If you haven't pivoted to offer virtual tours to your clients, what are you waiting for? Virtual tours are becoming industry standard, and they're not going away anytime soon. Here are 7 providers to choose from and what they bring to the table
by Georg Chmiel Aug 27