Time to dump the canned listing presentation
Engage sellers in a conversation about the unique services you offer
by Bernice Ross Sep 16
The right way to handle negative agent reviews
3 strategies to defuse conflicts, save your reputation
by Bernice Ross Sep 12
Nipping ethics violations in the bud
How agents respond to these situations speaks volumes about their character
by Bernice Ross Sep 9
Breaking bad habits
Some behaviors take too severe a toll on time, finances and health to justify
by Bernice Ross Sep 5
YouTube playlists: a cool way to expose listings
Done right, agents could potentially corner their markets
by Bernice Ross Sep 3
Protect your data from cloud-based storms
Dotloop outage highlights risks of going paperless
by Bernice Ross Aug 22
5 products taking real estate high-tech
'Internet of Things' will inevitably change the way agents do business
by Bernice Ross Aug 19
Real estate agents get wise to superstitions
Catering to clients' unusual beliefs can be a lucrative niche
by Bernice Ross Aug 15
Sellers, there's a downside to commission cutting
Consumers who don't understand how agents are paid need lesson in 'discounting'
by Bernice Ross Aug 12
There's got to be a safer way
Go paperless with eyes wide open to security issues
by Bernice Ross Aug 8
What degree of risk are you willing to tolerate in your digital documents?
Go paperless with eyes wide open to security issues
by Bernice Ross Aug 7
Paperless transactions don't always stay that way
Go paperless, with eyes wide open eye to security issues
by Bernice Ross Aug 6
Never sign a document on your client’s behalf
Clients must go through proper legal channels if they want someone else to sign for them
by Bernice Ross Aug 5
Multitask at your own risk
Secret to success is shifting from what you 'could do' to what you 'should do'
by Bernice Ross Aug 1
30 key takeaways from Real Estate Connect SF
Build your business by knowing what homebuyers and sellers value most
by Bernice Ross Jul 29