How to make being a contrarian work for your business
Want to succeed in real estate? Be different than your competition
by Bernice Ross Jan 11
Century 21 wooing Hispanics
Real estate franchisor partners with ad agency that specializes in marketing to U.S. Hispanics
by Teke Wiggin Dec 10
Dig into the #C21EatSlow campaign
A competitive eater sits down with the family
by Inman Nov 26
Coldwell Banker out to be real estate's 'smart home' brand
Realogy brand announces Consumer Electronics Show, CNET sponsorship
by Paul Hagey Sep 21
Opinion: Is Zillow becoming a brokerage?
Opinion
The only thing missing is the brokerage license
by Brian Rayl Aug 28
BHHS sets first international sights on Asia
Brand's new head of international expansion, Peter Turtzo, ready to take BHHS global
by Paul Hagey Aug 12
How to gauge real estate industry disruption
Scoring assorted industry changemakers on how big their waves are -- or were
by Kenneth Jenny Jul 23
And the best franchisor TV ad is ...
Berkshire Hathaway HomeServices' ad noses out Century 21's in Inman's reader poll
by Paul Hagey May 1
Which real estate brand's TV spot does it best?
Poll: Choose the top national TV ad from among Coldwell Banker, Century 21, Re/Max and BHHS' 2015 spots
by Paul Hagey Apr 28
Re/Max, Century 21, Coldwell Banker named among top 100 global franchisors
Other real estate brands have sites set on a large international presence, too
by Paul Hagey Apr 24
Jodi Tussing on how lead capture and predictive analytics help agents close sales
C21's director of learning discusses how technology teaches us to be better
by Inman Apr 15
Why video helps clients connect your face with your market
Power of this medium goes beyond SEO and viewership
by Matt Singer Apr 1
Warren Buffett's franchise sees coaching as key to growth
Berkshire Hathaway HomeServices' new leader reveals 2015 goals
by Paul Hagey Mar 23
Century 21 teams up with Hootsuite on social selling tool for agents
Customized content includes library of graphics tailored to individual brokerages
by Matt Carter Mar 23
Jeff Goldblum's latest role: Apartments.com mastermind
Big real real estate brands flock to TV
by Inman Mar 2