Power Editor, a Chrome browser plug-in, helps create targeted Facebook ads based on consumers' purchase history and lifestyle
Tool offers unique audience snapshot by partnering with data-mining companies
by Jeff Nieto Dec 10
Managing Your Facebook Business Page
As a real estate agent, you aren't able to sit in front of a computer managing your Facebook business page. Katie Lance shares tips to managing your Facebook page when you're on the go.
by Inman Dec 3
Social media for real estate agents: 10 minutes a day all it takes to engage clients, build following
If you're just getting started, this social tool is the place to be
by Lindsay Listanski Nov 27
Facebook Camera App
Connecting with friends, family and potential clients is easy with Facebook’s Camera app. Katie Lance shares her favorite tips to utilize this tool.
by admin Nov 26
What's your status? Online to offline: leveraging social media [webinar recording]
Get past the 'hype' of social media in real estate
by Laura Monroe Nov 16
Vanity metrics vs. success metrics: Which Facebook posts get the most engagement?
Facebook Insights helps cater your content for maximum impact, even among 'silent' fans
by Sue Koch Nov 13
Quick Tip: The Facebook secret nobody knows
Did you know there's 700,000 status updates that happen every 60 seconds on Facebook? How do you make the most of those status updates? Katie Lance shares a secret tip that almost nobody knows!
by admin Nov 12
SmartZip's new Facebook app lets homeowners adjust valuations, syndicate information across the Web
Facebook app for SmartTargeting also gives homeowners access to recent sales, price-change data
by Inman Nov 7
Real estate prospecting: Changing the rules can be good for business
Flexibility and understanding go a long way in creating a true connection
by Bernice Ross Oct 31
Broker perspective: 2 ways frustrations with MLSs might play out
A private network of 'coming soon' listings would allow members to control -- or suppress -- syndication
by Frank LLosa Oct 31
How to get started with a digital and social media marketing strategy
A real estate startup puts on the brakes and doubles down on customer service
Curaytor co-founders will use pause to hone offerings
by Paul Hagey Oct 18
Facebook Profile vs. Business Page [Video]
Use social to sell to overseas buyers
Opinion
6 steps for implementing an international social media marketing strategy
by Andrew Taylor Aug 29
How to Curate Content [Video]