Video will dominate online search: How to win over Google
Video will dominate online search: How to win over Google
By identifying the content your clients desire, shooting quality videos, and positioning them in front of your ideal clients, your business can't help but grow
by Jimmy Burgess Dec 5
Make 2022 your best year ever! 6 tips for massive results
Opinion
Make 2022 your best year ever! 6 tips for massive results
To make 2022 your best year ever in real estate, make giving without expectation your biggest priority
by Jimmy Burgess Dec 4
Lesson Learned: There's never a reason to lose your cool
Lesson Learned: There's never a reason to lose your cool
Find out how NYC agent Charlie Attias learned that staying cool, calm and collected is often the secret to real estate success
by Christy Murdock Dec 3
The Real Word's top 199 moments
Opinion
The Real Word's top 199 moments
The Real Word is about to hit its 200th episode (next week!), and Inman has been there for all of it! Here Byron Lazine and Nicole White revisit their fave highlights from 199 episodes full of commentary on real estate's major news — plus all the fun in between
by Byron Lazine Dec 3
@properties debuts new homebuyer task portal
@properties debuts new homebuyer task portal
The new portal operates within, and is available to, users of @properties proprietary technology platform, which the company calls pl@tform
by Jim Dalrymple II Dec 3
'Online reviews don’t matter': 5 marketing myths debunked
'Online reviews don’t matter': 5 marketing myths debunked
Marketing has become an essential element of the real estate business. However, there are many myths and misconceptions about how to effectively market yourself and your listings. Here's the truth agents need to know
by Rainy Hake Austin Dec 3
thank you gift
Make a list, check it twice: How to show gratitude this holiday season
It's important to show gratitude every day, but the holidays offer an opportunity to reflect on the year and thank everyone who made a difference in your life, from family and colleagues to your community and clients
by Santiago Arana Dec 2
Objection handled! 11 articles that’ll help you defend your commission
Objection handled! 11 articles that’ll help you defend your commission
Here are 11 articles written by industry pros on how to overcome objections, defend your real estate commission, and keep it in your pocket
by Dani Vanderboegh Dec 2
Do the holidays have to be happy? The short answer: No
Opinion
Do the holidays have to be happy? The short answer: No
For the past few years, we've been told to look on the bright side. Especially as real estate agents, positivity often comes with the job. But can too much positivity turn toxic?
by Teresa Boardman Dec 2
Be transparent: How to have the commission conversation
Opinion
Be transparent: How to have the commission conversation
The DOJ-NAR probe brings to focus that we should be educating consumers on commission from the get-go. Here's how to approach the conversation
by Gavin Payne Dec 2
New agent tips for the dreaded commission conversation
Opinion
New agent tips for the dreaded commission conversation
Once you understand your value and that of the client you’re working with, discussing your real estate commission becomes easier. Here are four tips for newbies to this conversation
by Anthony West Dec 2
The real reason sellers shop by lowest commission
The real reason sellers shop by lowest commission
A homeowner shopping purely on price isn’t convinced that real estate agents are worth the commission. Here's the best approach
by Darryl Davis Dec 2