How to truly tap into what luxury homebuyers want
Appeal to ultra-wealthy buyers’ reptilian brains, and focus on the luxe creature comforts that everyone appreciates
by Bernice Ross Sep 4
Despite risks, fire prone areas can still hold value — for now
A new study affirms that wildfire risks don't impact property values in fire-prone areas over the long run
by Tina Casey Sep 4
Realtors share what they eat and drink to stay energized
Almonds, cheese and crackers — not to mention Payday candy bars, Red Bulls and a lot of coffee — all made the cut
3 morning routines every agent needs to kick-start their day
Make sure the beginning of your day accomplishes all of the things you must do so that you're free to meet with clients all afternoon
by Stephanie Arnett Sep 3
Lesson learned: Empower your real estate agents
North Carolina broker David Keener found that the way to build a successful brokerage is by giving agents the tools to build their own successful businesses
by Christy Murdock Sep 3
WATCH: How to help your clients through the transaction
Work through pain points with the panel at Inman Connect
by Inman Sep 3
The Biggest Real Estate Reads Of The Summer
Catch up on the most read news, opinion and service reads from this Summer
by Matthew Shadbolt Sep 2
WATCH: Getting agents to use the leads you are paying for
Robert Slack, Lisa Sundberg and Lane Hornung talk online leads at Broker Connect
by Inman Sep 2
WATCH: How to build an inclusive brokerage
3 real estate pros take the stage at ICSF to offer a blueprint for building a successful and inclusive brokerage
by Inman Sep 1
WATCH: Becoming the path of least resistance in real estate
David Greenspan shows you how to be the hassle-free option that your audience turns to onstage at ICSF
by Inman Sep 1
WATCH: How to make the right real estate marketing decisions
Katie Lance and Cara Whitley help define clear marketing objectives at ICSF
by Inman Sep 1
Zillow's updated Premier Agent comes to NYC, StreetEasy
Changes to the Premier Agent program have resulted in higher quality leads for agents, more connections, Zillow says
by Patrick Kearns Aug 31