10 tried-and-true prospecting strategies that won't fail you
Prospecting can be an intimidating task for a lot of agents. However, there's really no right or wrong way to prospect, and each of us has to choose what works best for our personalities and styles. Here are a few ideas to help you get started
by Danny Brown Sep 2
3 tech tools new agents should absolutely know about
Are you familiar with CRM software and lead generation tools? What about AI? If you aren't familiarizing yourself with the latest and greatest in tech, you're missing out on an opportunity to kick your business up a notch (or two)
by Mauricio Umansky Sep 2
How to become a local real estate market expert
Want to become the unofficial mayor of your neighborhood? Market dominance starts with in-depth local knowledge and all-in commitment.
by Mark Choey Sep 2
Recruiting new agents? 5 tips for making your brokerage stand out
New agents are a big part of a brokerage’s success. A good way to attract and recruit them is through effective and eye-catching marketing and branding campaigns that highlight your brokerage’s key differentiators. Here are a few tips
Sellers putting faith in their Zestimate? 4 steps for getting real on price
Here’s the proven four-step plan Carl Medford’s team uses at listing appointments to help bring sellers back to reality and win the listing
by Carl Medford Sep 2
Can real estate teams and brokerages coexist?
Opinion
Real estate brokerages are evolving, and the brokerages that best understand the new rules of engagement will take their teams the furthest
'Never say never': How to become a successful female broker-owner
Real estate leader Lori Namazi shares how women can establish and expand a robust real estate brand
by Marian McPherson Sep 1
How to find inherited listings in your local market
To tap into local inherited listings, all real estate agents need is the internet
by Libertina Brandt Sep 1
Your branding is costing you money: Here's how to fix it
Going hyperlocal and having a highly niched branding strategy will give you a huge advantage when it comes to potential customers finding you
by Bernice Ross Sep 1
Pulse: What are your top marketing strategies this fall?
This week, as we roll up our sleeves and prepare to dig deep into marketing month here at Inman, we want to know: What are the tried-and-true marketing tactics you're leaning on this fall? And what new strategies are you introducing to your plan?
by Inman Sep 1
Take your marketing and branding to the next level this September
Inman will bring you innovative marketing tactics, branding expertise and smart strategies to get the most for your money all month long
by Inman Sep 1
99 blog ideas for buyers 
Good content introduces you to potential clients, builds brand awareness and codifies your value, while prospecting for you 24 hours a day, 365 days a year
by Jay Thompson Sep 1
4 types of real estate investors (and how to best serve them)
Opinion
Understanding how these investors think will help you land them as clients and serve them well
by Dr. David Phelps Sep 1