Billboards might seem a little old school, however, there are numbers proving that they still drive awareness of a brand, but only when advertised correctly
The market might be sizzling right now, but there’s a cooler backside to any hot market. Those who anticipate the shift and effectively prepare are those who will succeed once the new realities emerge
Find out how Atlas Real Estate’s Ryan Boykin turned his entrepreneurial talents toward a career in real estate and a belief in the power of investing
A strong onboarding program will help agents feel truly welcome and recognize that you put your agents’ needs at the top of your priority list
Opinion
Are you being treated like the professional you are? Here’s what medical professionals know that many real estate professionals do not
Looking to reduce expenses? Consider cutting your lead spend. If you’re willing to invest some extra time, you can generate your own leads for free and liberate yourself from paying for today's costly leads
Opinion
Becoming a top producer comes down to proactively prospecting about 7 hours a week, constantly learning, being emotionally resilient and moving from great to memorable client experiences
Opinion
Looking for a little clarity on this week's news? Windermere Chief Economist Matthew Gardner takes a deep dive into the latest data on household debt and credit and what it might mean for post-COVID economic recovery
Opinion
If you’re having to compete in a multiple-offer situation on every offer, you have to find a way to give your buyers as much of an edge as possible
Opinion
This isn’t business as usual. Stop holding yourself to outdated standards — find your blend, and keep pushing yourself at what you love to do
As the head of AJ Team Realty, Northern Virginia’s Allen Johnson never forgets it’s all about the people he serves
Opinion
Basketball players, when confronted by a wall of defense, pivot to continue movement toward the net. Take cues from the sport to successfully pivot your business to continue moving forward in the midst of the current pandemic
Opinion
If you are dedicated to becoming the best listing agent you can be, you owe it to your clients to grow your marketing efforts using this valuable link
Opinion
The third quarter is winding down, but the market is still hot. If you’re willing to dig deep, hold the line and keep your foot on the gas, you can ensure your business will have a strong fourth quarter
Opinion
Everybody talks about low inventories, but nobody does anything about it. Find out how to get the listings you need for the buyers who are still looking
Honing your approach to these conversations can enhance your listing presentation and mentally prepare your sellers for the nuances of a COVID-19 seller’s market
