Real Estate Marketing Ideas & Strategies
The company's rebranding efforts will involve agent feedback, but at the end of the day, the new logo is here to stay
The world’s largest social networking company had been accused of repeatedly violating the Fair Housing Act
The new Tour it Now feature will eliminate the need to make appointments and is currently available in Phoenix
It might seem like we host these events for our sellers’ sake, but when done at a high level with consistent attention to detail, they serve our businesses too
The new branding will roll out slowly over the next year as the company gets feedback from agents on the ground
Figuring out your team’s approach to the process before getting started will make the experience more enjoyable for everyone
Opinion
Recognition, reliability and resourcefulness are key for agents working toward a lasting relationship with clients
Keep your pipeline full of people who are close to taking action, and guide them along the way
To script, or not to script, that is the question
The CMS solution for VR tour content, by Radical Galaxy Studio, is pushing the limits for pre-construction virtual reality real estate tours sans traditional equipment
The week's top real estate industry stories plus the Inman Connect New York talks you can't miss
Opinion
Love it or hate it, social skills and the ability to connect with people will forever be the most important assets a salesperson can have
Social media is an excellent way to get exposure for your business, disseminate your brand and reach new clients — if you do it right
SmarterAgent is suing Expedia offshoot HomeAway and Real Estate Webmasters for patent infringement
Learn from the experts how to make relationship-building a part of your brand
Fresh from the headlines, these dynamic leaders won’t hold back on what’s happening in the industry right now
Opinion
If 50 percent of buyers found their home online, shouldn't we do our best to make sure we're part of their search?
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