Equity gains for Black owners are progress, but more work is needed
Opinion
The home equity gains made by Black homeowners in recent years are worth celebrating, but there's a long way to go. Here are a few ways the industry can help
Forget about your dream home. Where does your soul live?
Opinion
The question isn't where you want to live someday but what place, house or location from your past is deeply embedded in your bones?
by Brad Inman Apr 28
Beyond the headlines: Demand continues to exceed supply
Opinion
Looking for a little clarity on the news? Windermere Chief Economist Matthew Gardner dives into recent housing data releases and predicts how the market will fare
by Matthew Gardner Apr 27
11 tech tools that'll save you time — and drum up more business
Opinion
Automating your processes will allow you to focus more on building relationships — which is the key to taking your business to the next level. Here's a list of real estate tech that'll make your life easier
by Jimmy Burgess Apr 25
The Real Word: How does climate change affect the housing market?
Opinion
This week, Byron Lazine and Nicole White discuss how climate change is affecting the housing market, Zillow’s ad campaign, and features you should be using on Facebook and Instagram
by Byron Lazine Apr 23
Fair Housing Month: How are you championing education?
Opinion
There are still enough days left in Fair Housing Month to put together a plan for how you are going to educate yourself and your clients. Here's how one broker-owner is joining the conversation about fair housing — and how you can, too
by Teresa Boardman Apr 22
Everyone wants a slice of the housing market. That’s the problem
Opinion
Right now, the housing market has a slew of uninvited guests in one of the worst housing shortages in the history of America
by Brad Inman Apr 16
The Real Word: Which markets saw the largest inflow of new homebuyers?
Opinion
This week, Byron Lazine and Nicole White discuss mortgage changes for vacation homes, how many Americans moved during the pandemic and videos every agent should make
by Byron Lazine Apr 16
MailMatic wants to be in your 2021 marketing plans
Opinion
Still effective, especially when combined with integrated digital campaigns, direct mail remains an ideal opportunity for agents looking to build local awareness
by Craig C. Rowe Apr 16
Will rising mortgage rates affect appetite for homebuying?
Opinion
In short: Probably not. Vaccinations and stimulus measures are fueling optimism for an epic economic rebound, and there are other factors at play. Here is a look at how the housing market has fared over the past year and what to expect
by Kenon Chen Apr 15
Know your numbers! How to be more accountable for your team's financials
Opinion
The more you can step back and let go of any emotions or attachment to the numbers and look at them as pure information, the faster you'll be able to make a sound strategic decision for your organization
by Adam Hergenrother Apr 15
Stop being a secret agent! 8 real estate conversation-starters
Opinion
If you’re not out there interacting with the public on a face-to-face basis, chances are you’ve become a secret agent — and that has to change. Here is a variety of fun and engaging ways to get strangers to ask you about your job and real estate
by Bernice Ross Apr 14
My top Back to Basics tip? Answer the damn phone
Opinion
What's far more critical in building your business than a speedy reply or dropping someone into a system that will pound out messages to a contact database? Answering the phone
by Jay Thompson Apr 14
My journey through inventory hell had a fairy tale ending
Opinion
When my fiancée and I began house hunting as first-time homebuyers in December 2020, we were told the market was extremely competitive. Little did we know just how bad it was
by Rachel Mastandrea Apr 13
Buyer’s remorse is real! 3 tips for avoiding canceled contracts
Opinion
Proper training and due diligence will keep your buyers from waking up the next morning with cold feet and eliminate that dreaded phone call that leaves a sour taste in your mouth
by Carl Medford Apr 13
The real estate billionaire you do not know
Opinion
76-year-old Bill Foley wins more deals than he loses, and more often than not, he turns his acquisitions into gold
by Brad Inman Apr 12