A young Southeast Asian woman doing freelance work at home using a laptop
Opinion
If you’re ready to grow your administrative team and are considering virtual assistants, here are some things you should know
In a red-hot seller's market, is staging even worth it?
Opinion
The next time you encounter sellers who don't know if they should stage their property, sell it vacant or furnished, or do additional work, here's what to do
by Bernice Ross Jan 6
Ascend Lead Sites is ready to elevate agents in 2021
Opinion
Rebranded from Zephyr Leads, Ascend Lead Sites focuses on offering IDX-powered websites for lead generation that rests on a fully featured CRM, content management system and a menu of digital advertising integrations
by Craig C. Rowe Jan 4
The Real Word: What to expect in 2021
Opinion
This week, Byron Lazine and Nicole White discuss economists' 2021 predictions, the sale of Michael Jackson’s Neverland Ranch and the Swanepoel Trends Report
by Byron Lazine Dec 31
4 simple (but powerful) things 2020 reminded us to be grateful for
Opinion
In looking at 2020’s setbacks and tragedies, it can be difficult to see the silver linings. But expressing gratitude, even in a tough year, is possible — if not necessary. Here are a few things agents can be thankful for
by Anthony West Dec 31
LeadJolt plugs into the power of Facebook lead gen
Opinion
The ISA-based advertising and marketing company creates and helps agents monitor lead generation campaigns on Facebook. Its month-to-month contracts make it stand out among its hardline competitors
by Craig C. Rowe Dec 31
What NAR can do better to support fair housing in 2021
Opinion
More education for members and changes to the code of ethics is certainly a great start, but there's more that can be done. Here, one broker weighs in on what NAR can do to prevent future discrimination and promote fair housing
by Teresa Boardman Dec 31
KW Command launches into 2021 with new features
Opinion
Command's SmartPlan suite offers agents companywide access to colleagues' best ideas. Campaigns and Designs will power online marketing and branding
by Craig C. Rowe Dec 30
Brad Inman's 21 predictions for '21
Opinion
Keller Williams will amp up its recruitment program, Zillow will acquire Opendoor, and nursing homes will die. These and 18 other predictions for 2021 from Inman's founder
by Brad Inman Dec 30
It’s been an insane year — but we can still be thankful
Opinion
This trying year is almost over, and 2021 is around the corner. As tragic and horrific as the year has been, some good can come out of it. Let’s take a look back at 2020 and how we can still give thanks
by Jay Thompson Dec 30
9 new real estate technology products that lit up 2020
Opinion
A number of new real estate software products emerged in 2020 — some from new companies and others from established players. Here are nine of them that stood out
by Craig C. Rowe Dec 28
The Real Word: Did Brad Inman's 2020 predictions come true?
Opinion
This week, Byron Lazine and Nicole White discuss Brad Inman's predictions from last year, how home design could change and top social media trends for 2021
by Byron Lazine Dec 24
Showing app Entro has potential — but should address agent safety
Opinion
With some decent features and a user interface worth seeing, Entro could succeed if not for leaving agent safety and lead quality totally out of the equation
by Craig C. Rowe Dec 24
Top 15 things real estate agents really want this Christmas
Opinion
Consideration, honesty and a dose of reality all made it into this year’s top agent wants
by Carl Medford Dec 21
Top 9 social media trends to watch in 2021
Opinion
Squeeze the most out of your content, and maximize your social media presence with these tips
by Katie Lance Dec 20
Local Logic updates with enhanced demographic data, granular market reporting
Opinion
The website add-on tool made listings shine with local narratives. New features do even more with big data and buyer information tools
by Craig C. Rowe Dec 18