3 ways video marketing has pivoted this year (and how to work it!)
Our businesses might look different now — and the marketing aspect of it is no exception. Here are 3 key factors that can help agents adapt to this changed digital format
by Kathleen Black Nov 25
Pulse: What is the state of the indie broker going into 2021?
This week, we want to hear your thoughts on the fate of indie brokerages. Are they thriving and outdoing their competition? Or are they just barely hanging on?
by Inman Nov 25
Real (Estate) Talk: Neither fair nor a haven, NAR’s Fairhaven is what we need
Opinion
The National Association of Realtors launched a free interactive training platform called Fairhaven. Here’s my take on this virtual experience
by Lee Davenport Nov 24
Agent/broker perspective: Should agents start aligning with Biden's housing plans?
Opinion
With the election drawing to a close, an agent feels ready to shift her business and align more with the president-elect's housing policies. What should her broker say?
by Anthony Askowitz Nov 24
How to leverage partnerships for a better client experience
Opinion
Here are a few ways to make a significant impact on your client relationships
by Kendall E. Bonner Nov 24
Pulse: How our readers cultivate a magnetic indie culture
This week, our readers chime in with their thoughts on what makes for a winning company culture — and how to go about cultivating an environment that encourages productivity and fosters happiness
by Inman Nov 23
12 festive ways to stay in front of your clients this holiday season
Opinion
With the holidays right around the corner, now's a good time to reach out to your sphere. From sending out customized cards to sponsoring live holiday music, here's a list of activities you can do to bring a little cheer to your clients and community
by Bernice Ross Nov 23
Avoid foundation problems! 5 ways to help buyers dodge water damage
Agents, beware — the increase in moisture during the winter season can produce significant foundation issues over time. Here are a few key tips for helping buyers purchase a home during the cold-weather months
by Carl Medford Nov 23
5 must-have traits all successful agents share
Opinion
Tools that serve agents well on the path to the final solution are integrity, honesty, transparency and the ability to communicate
by Gerard Splendore Nov 23
Let go of conventional sales wisdom! 9 principles to live by
Making 50 cold calls a day, knocking on doors and cutting your commission are just a few of the most common pieces of advice real estate agents get. But does conventional wisdom work?
by Faisal Susiwala Nov 23
5 questions to jumpstart your strategic planning for 2021
Take time to look at the big picture of your business to be better prepared for next year
by Erica Ramus Nov 23
Evaluating multiple offers? 15 questions sellers should ask
Here’s how to present information in a clean, organized way that makes sense to sellers
by Lindsey Hood Nov 22
5 steps for creating an effective social media policy for 2021
By keeping the framework current, you’ll ensure that your social media efforts have an informative and engaging foundation from which to grow
by Katie Lance Nov 21
The DOJ-NAR lawsuit is good for us all
Opinion
These changes don't spell the end of anything. They provide consumers with information. Transparency, protecting your clients' interests and codifying best practices are all good things
by Jay Thompson Nov 20
How smart home tech can offer discounts to home insurance
This week, find out how smart home systems can help homeowners save money on their insurance and the most common claims insurance brokers see — plus some proactive tips to take
by Brandon Doyle Nov 20
The Real Word: How will a vaccine affect the housing market?
Opinion
This week, Byron Lazine and Nicole White discuss how a vaccine might impact the housing market and NAR’s new ethics changes
by Byron Lazine Nov 20