The owner was about to put the iconic property on the market before the coronavirus pandemic ground his plans to a halt
Social media experts Zena Cherian and Chris Rodgers share what real estate agents need to know about using hashtags to drive engagement and growth
Realogy expansion brands CMO Jen Marchetti shares how she juggles Better Homes and Gardens and ERA's marketing while staying compassionate and authentic
Broker-owners DJ and Lindsey DellaSalla share the top marketing mistakes they've made over the past 14 years and how real estate newbies can avoid them
Spencer Rascoff is co-chairing a new special-purpose acquisition company and seeking a 'business that addresses a large market'
Branding will define who you are as a professional and communicate your value to existing and potential clients. If you're a new agent, here are a few things you should be thinking about when cultivating your brand
KW Marketing Vice President Annie Switt discussed the tools the company gives franchises and how Keller Williams has guided its network amid the pandemic
No one can argue that this year has thrown some major curveballs and forced agents to shift and adapt their business strategies. But what are some of the most effective marketing changes agents have made in 2020? Top agents weigh in
Opinion
A new docudrama on Netflix highlights the dangers of social media and the many ways these platforms are designed to gather data and manipulate its users. But what does it have to do with your business? Here are a few takeaways
The pandemic continues to roil the economy and disrupt daily life. Let Inman know how you're doing right now
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How one-stop shopping transformed a Houston brokerage and how you can do it yourself
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See how you can use marketing to effectively acquire more listings
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Captivating an audience through a two-dimensional screen starts with creating a dynamic experience
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Never underestimate how quickly your prospects want to hear back from you
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This top 1% REALTOR® shares how he went from 300 to over 3000 sales a year with Real Geeks technology that scales as his business grows