Agent/broker perspective: Should listings highlight new or traditional preferences?
Opinion
The pandemic fast-tracked a number of paradigm shifts that were already reshaping our living habits. So, should agents try to appeal to these new buyer desires or stick with traditional, tried-and-true features?
by Anthony Askowitz Aug 18
Missouri home with functional jail for $350K goes viral
What would you do with this historic home complete with its own functional jail?
by Lillian Dickerson Aug 17
'Testing the market' is dead! 5 reasons sellers need to let it go
Opinion
Increasing access to market data, evolving buyer behaviors and the new COVID-19 realities have made this practice obsolete. Here are 5 reasons to share with sellers to keep them from making this costly mistake
by Carl Medford Aug 17
Remote or not, these 10 mistakes are costing you the listing
For many agents and teams, the opportunity cost of lost business might actually be costing them far more than a new shiny marketing approach. Here's what you might be doing wrong — and how to fix it
by Kathleen Black Aug 15
Cabin for sale — bear not included
A fixer-upper cabin in South Lake Tahoe is on the market for $199K — and, no, the 500-pound bear featured in the listing's photos doesn't come with the sale
by Lillian Dickerson Aug 10
The Real Word: What is the future of urban living?
Opinion
More this week: what to expect when scooping up low-priced fixers and how listing descriptions are now highlighting Zoom rooms
by Byron Lazine Jul 31
Homes are selling at the fastest rate ever recorded by Zillow
Homes are typically selling just 20 days after hitting the market, according to a weekly market survey published Thursday by Zillow
by Patrick Kearns Jul 17
Want to convert listing appointments into signed listings? Here's the solution
This week, Tami Bonnell, the CEO of EXIT Realty, weighs in on ways agents can provide more value to their sellers on their next listing appointment and the 4 questions they need to ask clients
by Bernice Ross Jul 1
You've got 7 seconds to sell — here's how to maximize your listing
Even with COVID-19 restrictions, buyers still want to visit homes in person. They are, however, using online pictures, marketing and 3D tours to dramatically shortlist the homes they will actually visit. Here's how to make your listing stand out
by Carl Medford Jun 7
How collaborating on listings benefits agents and sellers
When agents join forces to list a property, clients get the benefit of multiple agents — their knowledge, Rolodex, market experience and more. Here are a few more reasons to open yourself up to the possibility of collaborating with another agent
by Santiago Arana Jun 3
Zillow cuts off direct listing feed from Realogy franchisees
A Zillow spokesperson told Inman the company gets virtually all of its listings from MLS feeds these days
by Patrick Kearns May 19
Bonkers Pittsburgh home has starship room, talking alien
The listing asks would-be buyers if they 'like fun and adventure.' And with both castle- and starship-themed rooms, it offers both in spades
by Jim Dalrymple II May 18
8 tips for virtually prepping a home for sale
Today, a lot of buyers are making decisions from afar, and sellers need to step up their game when it comes to prepping their homes for sale. How can agents help virtually?
by Cara Ameer May 10