A millennial woman with her hand on a hat looking over a lake
Opinion
Want to get a piece of the fastest growing buyer segment in the market today? Here’s how to reach millennial buyers. It’s easier than you think.
by Meghan Zuvelek May 1
facebook
Facebook is changing the way real estate agents find leads
by Tyler Zey Apr 28
A real estate agent’s guide to social media scheduling
The first step in mastering any platform is knowing your audience
by Pat Hiban Apr 26
Social media icons
Ideas, intel and advice from Katie Lance's comprehensive book on turning the hottest platforms into business builders
by Bernice Ross Apr 24
How to showcase your real estate skills on Facebook Live
You can build rapport with potential clients through your videos
by Peter Lorimer Apr 14
3 ways to build your social media following every day in real estate
Get off your soapbox and dive into the conversation
by Jordan Scheltgen Apr 4
How to build relationships just waiting to happen on social media
Rick Guerrero divulges his best tips for creating strategic partnerships
by Chris Lazarus Mar 22
New Netflix series 'Santa Clarita Diet' trolls viewers on pronunciation of 'Realtor'
Fans of the show complaining on social media receive a sassy response
by Marian McPherson Mar 21
4 lead generation tactics for real estate newbies
Some of the oldie-but-goodie marketing strategies are ideal for rookies -- here's how to make them work for you
by Pat Hiban Mar 14
How to increase your digital footprint in real estate without breaking the bank
Think in terms of three steps: Social, local search and a little paid advertising to top it off
by Michael Johnson Mar 13
10 steps to attracting free real estate leads on Instagram
An agent's guide to lead generation through visually driven social media
by Tiffany Alexy Mar 8
How to go from 'viral' to 'vital' as a real estate agent
Marketing expert Matthew Ferrara schools agents on social media tactics
by Amber Taufen Mar 7
How Coldwell Banker used Facebook Live to cover the Consumer Electronics Show (CES) for agents
The company live streamed a television show-like broadcast to its franchisors
by Marian McPherson Feb 23
A man on Facebook in a shared office space
Now you can look for a new job or a new employee on the world's biggest social network
by Marian McPherson Feb 17
How micro-targeting can laser focus your real estate marketing
It's time to use technology to our advantage
by Chadwick Ciocci Feb 15