Brokers share how they've thrived through the pandemic
Broker-owners Tiffany Curry and Jorge Guerra moderated a conversation between some of the nation's top leaders on how they've used digital tools to pivot
by Marian McPherson Sep 15
Ryan Serhant is breaking out with his own brokerage
After more than 10 years working as an agent at Nest Seekers International, Ryan Serhant has launched his own brokerage called "Serhant."
by Lillian Dickerson Sep 15
Gary Keller: 'We’re going to have a year or two of tough'
The Keller Williams CEO and co-founder outlined the two stages of 'what's next' for the housing market during a virtual company conference
by Patrick Kearns Sep 15
RE/MAX broker: Embrace new ways or become 'extinct'
Agents and brokers need to embrace digital connections and a high-touch approach, leaders agreed at Inman Connect Now
by Patrick Kearns Sep 15
Brad Inman: Look up or you'll miss the opportunity
Brad Inman kicks off today's Connect Now digital event with his advice for this fall. Read an excerpt, and make plans to join us today at 11 a.m. ET / 8 a.m. PT
by Inman Sep 15
Agent/broker perspective: Are virtual presentations here to stay?
With buyers and sellers concerned about the risks of in-person meetings, virtual presentations are now the norm. But what can brokers tell agents who aren't convinced virtual communication is here to stay?
by Anthony Askowitz Sep 15
Pulse: The biggest marketing mistakes our readers have seen
This week, our readers spill the beans on some of the worst branding mistakes they’ve ever seen throughout their careers. Here’s a list of noteworthy marketing snafus
by Inman Sep 15
Redfin's chief growth officer on maintaining optimism during the pandemic
Adam Wiener said the brokerage has adopted an educational tone to try and increase public knowledge on the current state of the real estate market amidst uncertain times
by Lillian Dickerson Sep 14
Plan, sort, pack! How to help homesellers prepare for a move
It’s understandable if clients get anxious when preparing their homes for sale — especially if they haven’t moved in decades. As an agent, you should guide them through the process, and remind them that all it takes is a little bit of planning ahead
by Gerard Splendore Sep 14
Inman Handbook: Optimizing your Zillow profile for maximum impact
Considering marketing your services on Zillow? Find out everything you need to know to get started, maximize your presence and manage your online reviews
by Christy Murdock Sep 14
Don't give up on radio! There's still value in radio ads
Sure, radio might not be what it was in its heyday. However, the low costs and the proliferation of podcasts and other streaming services could make it an attractive option for some agents. Here's what you need to know
by Brandon Doyle Sep 14
Opinion
7 buyer's agent behaviors that need to stop
It’s an aggressive seller’s market out there. As a buyer’s agent, what are you doing to get your offer accepted? If it’s any of these behaviors, now’s the time to stop
by Michelle Shelton Sep 14